AI Marketing Architect

Concord Agency

Austin, TX

Full Time

Mid Level

89k-132k

8 days ago

Job Description

About the Role

As our AI Marketing Architect (reporting to the GTM Engineer Lead), you will build and run the back-end automation that powers our marketing team. About half your time will be systems and agents; the other half will be hands-on setup, testing, and improvements. You will connect HubSpot, Google Analytics, Framer, and other tools; build small agents with MCP connectors; and make sure leads move from MQL SQL customer with less manual work and faster response.

Key Responsibilities

Connect the stack with MCP by using MCP connectors to join product signals, website, forms, webinars, and HubSpot into a single AI workflow layer.
Trigger the next step automatically when a signal arrives—enrich, score, dedupe, route to SDR, or start the right nurture.
Document how front-end teammates can add new no-code automations.
Keep a live audience profile by maintaining an always-updating profile of accounts and users (role, plan, feature usage, intent).
Use LLMs to infer persona and needs and expose real-time segments and a 'best next message' automation for tailored copy.
Run a template and asset factory, owning prompt packs and message templates to generate multiple assets from one message, including emails, social posts, videos, and demos.
Automate demos and events by building a demo data generator and a webinar/event agent that creates landing pages, reminders, follow-ups, and routes based on segments.
Make testing and attribution simple by shipping an LLM assistant for proposing experiments, creating A/B tests, and writing results memos.
Apply UTM and campaign naming rules automatically and publish self-serve attribution in GA and HubSpot.

Requirements

2-5 years in marketing ops, growth engineering, or automation (skill proof matters more than years).
Ability to use AI tools (ChatGPT, Claude, Perplexity, and others) and to build agents with MCP connectors.
Tool fluency: HubSpot, Google Analytics, Framer; Appcues is a plus.
Confidence with APIs, webhooks, and basic scripting (JavaScript or Python); HTML/CSS for website updates.
Understanding of lifecycle models (contacts, companies, deals) and the path from MQL to SQL to customer.
Clear writing and documentation skills; steady habits for testing and version control.

Nice to Have

Experience with Appcues.

Qualifications

Not explicitly listed as formal qualifications; experience and skill proof are emphasized.

Benefits & Perks

Not specified in the description.

Working at Concord Agency

We're an AI‑first company building the Model Context Protocol (MCP) infrastructure that will make traditional contract management obsolete. We thrive on moving fast, using the newest models, and solving problems no one has solved yet. If you like moving fast, you'll thrive here. If you need detailed playbooks and predictable tasks, probably not. Our culture values innovation, experimentation, and building industry standards, with a focus on impact and reducing manual steps.

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