AI Search Specialist

Manychat

Austin, TX

Full Time

Mid Level

29 days ago

Job Description

About the Role

We help creators and businesses automate conversations on Instagram, Messenger, WhatsApp, Telegram, and TikTok. The result? Better engagement, more sales, and real, sustainable growth. With a diverse team spread across three continents, we're building the leading Chat Marketing platform — used and loved by more than 1.5 million customers worldwide. As AI transforms how people search and discover information, Manychat is investing in the future of SEO. We're building a world-class team to ensure our brand shows up everywhere discovery happens — not just in traditional search, but across emerging AI-powered platforms like ChatGPT, Perplexity, and Google SGE. We're looking for an AI Search Specialist to lead the way in this new category.

Key Responsibilities

Own our visibility strategy across AI-powered search engines like ChatGPT, Perplexity, Google SGE, Gemini, Claude, and others.
Write detailed, SEO- and AI-optimized content briefs that help our writers create highly citeable, structured, and semantically relevant content.
Analyze how Manychat appears (or doesn't appear) in AI-generated answers — and lead experiments to improve citation frequency.
Collaborate with our Technical SEO Specialist to ensure schema, formatting, and page structure support retrieval by AI models.
Partner with our SEO Writer and Head of Content to ensure every blog post aligns with entity-driven, LLM-friendly content strategies.
Monitor competitors' visibility in AI-generated results and reverse-engineer their positioning.
Contribute to internal best practices and playbooks for how we brief, write, and structure content in an AI-first SEO world.
Stay on top of changes in AI tools and how they impact discovery, summarization, and source trust.

Requirements

3-6 years of experience in SEO or content strategy, ideally in a content-rich environment.
Strong experience writing SEO content briefs or guiding editorial direction for blog content.
Curiosity about how AI search engines retrieve and display information — and a desire to build the playbook from scratch.
Familiarity with tools like ChatGPT (Browse), Perplexity, Gemini, and Google SGE.
Working knowledge of SEMrush, Clearscope, MarketMuse, Surfer SEO, Ahrefs, and Google Search Console.
A deep understanding of content structure, keyword intent, and how to optimize content for both search engines and humans.
The ability to collaborate with writers, editors, and technical stakeholders.
Bonus: Experience working on schema, structured data, or content that ranks for featured snippets.
Bonus: Experience in SaaS or editorial SEO at scale.

Nice to Have

Experience working on schema, structured data, or content that ranks for featured snippets.
Experience in SaaS or editorial SEO at scale.

Qualifications

No specific formal educational qualifications specified in the description.

Benefits & Perks

Annual professional development reimbursement for conference tickets, online courses, and other relevant resources.
Comprehensive medical, dental, and vision coverage for you and your dependents.
Hybrid work and generous leave options to prioritize your work-life balance.
In-office perks, including free meals and snacks.
Company-funded sport activities, annual offsites, and team-building events.

Working at Manychat

From Day One, you'll be part of a team that values clarity, collaboration, and building toward the future. You'll shape how Manychat shows up in the next evolution of search — across LLMs, AI assistants, and generative interfaces. You'll work directly with our Global Head of SEO and alongside specialists in technical SEO, editorial, and link building. You'll help define the standards for AI visibility in a space most companies haven't even started thinking about.

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