Assistant Offsite Manager Global SEO

About the Role

Key Responsibilities

• Work with internal teams and external partners to develop and action on digital strategies that drive organic traffic growth.
• Secure high-quality backlinks through effective outreach and collaboration with partners.
• Manage stakeholders and seek buy-in for the off-site strategy.
• Facilitate, implement, and manage diverse, high-volume link acquisition campaigns with marketing teams.
• Proactively research, prospect, and qualify new opportunities for link acquisition.
• Systematically analyze the off-site strategies of key competitors, documenting successful link acquisition methods, content assets, and authority gaps to inform and refine operational tactics.
• Create framework documentation and resources to guide and inform stakeholders in best practices.
• Proactively identify bottlenecks and areas for efficiency improvement within the link acquisition framework.
• Propose and test new tools, processes, or automation to increase yield.
• Conduct outreach asset optimization testing and learning to increase placement rates and adoption efficiency.
• Routinely collate, prepare, and present detailed reports on off-site performance metrics.
• Ensure the integrity and accuracy of data pulled from SEO tools and internal tracking platforms, maintaining a reliable source of truth.
• Use search data to create insights that guide decision-making.
• Act as the primary operational point of contact between the Global SEO team and other teams to strategically align schedules with link acquisition efforts and maximize asset visibility.
• Drive organic growth by executing off-site SEO strategies in alignment with PR teams.
• Collaborate with and advise relevant teams on opportunities based on data and research, identifying high-quality and high-value links in the industry.
• Participate in knowledge-sharing sessions with teams and cross-functional peers, educating them on best practices in off-site SEO and domain authority growth.

Requirements

• Bachelor's degree in Business, Marketing, or a related field.
• 2+ years of experience in SEO or digital marketing, ideally within a global brand or digital agency.
• Experience in digital marketing and eCommerce.

Qualifications

• Bachelor's degree in Business, Marketing, or a related field.
• 2+ years of experience in SEO or digital marketing.