Associate Director, Marketing Analytics

Boston Scientific

Marlborough, MA

Full Time

Director

149k-283k

about 1 month ago

Job Description

About the Role

We are seeking an Associate Director of Marketing Analytics to lead our transformation into a data-driven, analytics-forward organization. This role will be pivotal in driving new and innovative ways of thinking, building a test and learn culture and helping elevate our use of data science and analytics today. The ideal candidate will possess a blend of technical expertise and strategic vision, capable of influencing key stakeholders and implementing successful strategies. Boston Scientific values collaboration and synergy, offering a hybrid work model requiring employees to be in the local office at least three days per week. The company is committed to advancing science for life through innovative medical solutions and fostering a diverse and inclusive workplace.

Key Responsibilities

Lead the transformation to a data-driven, analytics-forward organization.
Drive proactive experimentation and measurement to optimize performance.
Develop and implement strategies that leverage data science, AI, and advanced analytics techniques.
Collaborate with BU leadership, analytics leads, IT, and CMBG partners to drive aligned outcomes.
Manage a team of 4 FTEs and contractors, with the intent to grow the team over time.
Provide insights and education on advanced techniques and ways of thinking.
Influence and align analytics strategy with go-to-market plans, customer journey mapping, and value-based healthcare initiatives.
Translate complex data into strategic, actionable insights that guide decision-making.
Foster a data-driven culture across the organization, embedding analytics into strategic planning and daily execution.
Communicate complex analytics in a clear, compelling manner to senior leadership and executive stakeholders.

Requirements

Bachelor's degree
A minimum of 10 years of relevant experience
Advanced expertise in Data Science, Experimentation, Statistical Modeling, and Measurement
Strong technical proficiency in Python, SQL, and statistical tools
Proven success in using data to drive operational and commercial value
Experience in leading organizational transformation across technical, cultural, and operational dimensions
Ability to develop scalable, repeatable analytical solutions to complex problems
Strong leadership skills with a focus on capability building and career development
Excellent communication and data storytelling skills, including visual communication of insights using tools like Tableau and Power BI
Ability to influence analytical direction and priorities across BU & IT leadership, commercial, and digital marketing teams

Nice to Have

Experience in partnering with cross-functional partners to identify opportunities, develop and align on a strategy, and implement solutions
Track record of challenging the status quo, fostering innovation, and implementing forward-thinking analytical solutions
Experience in leveraging AI to drive productivity, commercial value, and a self-service analytics environment

Qualifications

Educational background with a Bachelor's degree or higher

Benefits & Perks

Compensation range from $148,800 to $282,700, commensurate with experience
Potential variable compensation including annual bonus and long-term incentives
Support for career development and training
Work in a collaborative, innovative environment

Working at Boston Scientific

Boston Scientific is committed to solving important health industry challenges through innovation, diversity, and inclusion. The company values collaboration, high performance, and a caring approach, fostering a workplace that supports employee growth, diversity, and a shared mission to improve patient lives worldwide.

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