Audience Editor

Louisville Public Media

Louisville, KY

Full Time

Mid Level

60k-70k

15 days ago

Job Description

About the Role

The Appalachia + Mid-South Newsroom (AMSN) is a public media collaboration comprising West Virginia Public Broadcasting, WPLN and WUOT in Tennessee, LPM, WEKU-Lexington/Richmond, WKMS-Murray and WKU Public Radio in Kentucky. Our reporters cover issues that matter in our region and tell stories that often go unheard — locally and nationally. The role involves leading digital publishing and audience engagement strategy to connect Appalachian and southern communities with powerful journalism, with a focus on accessibility, engagement, and community needs. The position is based at Louisville Public Media in Louisville, Kentucky, with the possibility for hybrid work.

Key Responsibilities

Foster an environment of diversity, equity and inclusion that upholds LPM's values and strategic goals
Lead digital strategy for the Appalachia + Mid-South Newsroom
Edit and optimize stories for digital platforms including web, social and newsletters
Track and share audience metrics to help guide newsroom decisions
Coach partner newsroom staff on digital best practices
Uphold high standards of journalism ethics and accuracy
Help plan audience engagement efforts like live events or Q&As
Support editorial leaders with digital strategy and long-term planning
Stay current with digital tools, trends and audience behaviors

Requirements

At least three years of journalism experience, including editing or equivalent leadership
Experience publishing stories online using CMS tools (like WordPress or Grove)
Strong grasp of social media strategy and content planning
Familiarity with digital analytics tools like Google Analytics
Excellent written and verbal communication skills
Strong attention to detail and ability to manage multiple deadlines
Experience designing or running audience engagement campaigns and tailoring content to fit different platforms
Access to reliable transportation for occasional travel
Willingness to work some evenings or non-standard hours

Nice to Have

Experience working with public media or nonprofit newsrooms
A passion for audio-storytelling and basic recording and sound editing skills
Demonstrated success coordinating breaking news coverage
Skilled at leading through influence rather than hierarchy
Knowledge of the Appalachia and Mid-South region

Qualifications

Experience in journalism and editing or leadership roles
Proficiency with CMS tools like WordPress or Grove
Knowledge of social media strategy and content planning
Familiarity with digital analytics tools such as Google Analytics
Strong communication skills
Attention to detail and ability to meet deadlines

Benefits & Perks

Equitable compensation in the $60,000-$70,000 range, depending on experience
Excellent benefits, including health, dental and vision insurance, paid time off and a retirement plan with employer matching
A hybrid work environment, with flexibility to work remotely and on-site
Professional development support, including training and conferences
A chance to make a meaningful impact in a collaborative, mission-driven newsroom

Working at Louisville Public Media

Louisville Public Media supports great journalism by supporting great people. It values diversity, collaboration, and a mission-driven approach to public media.

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