B2B Digital Marketer

Center City Communications

Southfield, MI

Contract

Mid Level

42k-60k

4 days ago

Job Description

About the Role

Center City Communications is seeking a B2B Digital Marketing Specialist for a 3-month contract with the possibility of extension. This role will focus on driving engagement and lead generation through LinkedIn campaigns and email marketing initiatives. We're looking for a professional who can bring strategy, execution, and measurable results to our marketing efforts.

Key Responsibilities

Develop and manage targeted LinkedIn campaigns to increase visibility and engagement with decision-makers
Create and execute email marketing campaigns, including content, segmentation, and automation
Analyze campaign performance and provide actionable insights
Collaborate with leadership to refine messaging, positioning, and outreach strategy
Ensure brand consistency across all digital channels

Requirements

Proven experience in B2B digital marketing, especially on LinkedIn and email channels
Strong skills in content creation, campaign management, and analytics
Familiarity with marketing automation tools and CRM systems a plus
Ability to work independently and deliver results within deadlines