B2B Digital Marketing & Sales Campaign Specialist

About the Role

Key Responsibilities

• Develop and execute sales strategies to drive new business opportunities in the digital marketing sector.
• Conduct outside sales activities, including cold calling, lead generation, and territory management to expand the client base.
• Manage existing accounts while identifying opportunities for upselling and cross-selling additional services.
• Provide product demonstrations and technical sales support to prospective clients.
• Utilize CRM software such as ACT or Zoho to track sales activities, manage customer interactions, and analyze performance metrics.
• Collaborate with marketing teams to align sales efforts with promotional campaigns and initiatives.
• Maintain thorough knowledge of industry trends, competitive landscape, and emerging technologies in digital marketing.
• Deliver exceptional customer service by addressing client inquiries and resolving issues promptly.

Requirements

• Proven experience in B2B sales, preferably in the digital marketing or technology sectors.
• Strong background in account management and business development with a focus on direct sales and territory sales strategies.
• Familiarity with CRM software (Act or Zoho preferred) and other sales management tools.
• Excellent negotiation skills with the ability to build rapport with clients at all levels of an organization.
• Strong analytical skills to assess market trends and identify growth opportunities.
• Experience conducting product demos and providing technical support during the sales process.
• Ability to work independently as well as collaboratively within a team environment.
• A proactive approach to lead generation through networking, referrals, and cold calling efforts.

Nice to Have

• Experience with sales management systems proficiency.
• Knowledge of digital marketing industry trends and emerging technologies.
• Experience in technology sales and outbound calling.

Qualifications

• Experience in B2B sales, preferably in digital marketing or technology sectors.

Benefits & Perks

• Salary range of $35,000 - $50,000 per year.
• Expected hours: 40 per week.
• In-person work location.