Business Development Assistant Hardlines

About the Role

Key Responsibilities

• Develops skill set across trend, athlete and market insights, and the competitive set.
• Conduct seasonal research on demos, spend, and market basket analysis.
• Utilize athlete insights to support strategies and test and prove new ideas.
• Obtain athlete's preferences and POV through focus groups, virtual/in store testing, and product use tests.
• Analyze product reviews and athlete feedback and apply learnings to future development.
• Participate in seasonal Athlete intelligence trips to learn from athletes about their activities, equipment, and preferences.
• Perform regular omnichannel competitive shopping to understand assortment architecture, pricing, promotion, key items, and category shifts.
• Assess the strengths and weaknesses of the competitive set to identify opportunities and threats.
• Track emerging competitors to evaluate their strengths and threats.
• Use and test competitive products to identify hits, misses, and opportunities for our vertical brand.
• Conduct seasonal analysis of data sources like Circana, SFIA, KOA to identify trends and market opportunities/risks.
• Assist in identifying emerging aspirational brands for product intelligence and inspiration.
• Execute style creation when new styles are adopted.
• Maintain purchase orders and assist in sample management.
• Analyze seasonal selling by attributes to identify future opportunities.
• Identify over and under indexing of style and category attributes to influence product strategies.
• Assist in post-season analysis of product performance to identify wins, misses, and opportunities.
• Build credibility and trust within the cross-functional team through high-quality work.
• Develop a sound point of view on the assortment backed by data.
• Build influencing skills to effectively communicate product strategies and ideas.

Requirements

• Bachelor's Degree.
• 1-3 years of related experience in vertical merchandising or product development.

Qualifications

• Bachelor's Degree.
• 1-3 years of related experience in vertical merchandising or product development.