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Business Development Manager - Content Marketing (Hybrid)

Informa

New York, NY
Full Time
Mid Level
75k-85k
about 1 month ago

Job Description

About the Role

The Business Development Manager - Content Marketing (Hybrid) role at Content Marketing Institute (CMI), part of the Informa Festivals MarTech portfolio, involves building client relationships, driving revenue growth, and supporting the sales team with digital and event solutions that enhance the brand's impact in the content marketing industry. The position offers a hybrid work arrangement near U.S. offices such as New York, San Francisco, or Los Angeles, with a salary range of $75,000-$85,000 plus uncapped commission.

Key Responsibilities

  • Identify and pursue new business opportunities to meet or exceed revenue goals
  • Proactively engage prospects through strategic outreach-including calls, emails, and meetings
  • Build and maintain strong relationships with key decision-makers
  • Develop tailored proposals that align with client objectives across events and digital platforms
  • Manage a portfolio of high-value accounts with a focus on retention and growth
  • Stay current on industry trends and share market insights with internal teams
  • Represent the CMI brand at industry events and conferences, identifying new opportunities
  • Track and manage opportunities in Salesforce, ensuring accurate forecasting and reporting
  • Share updates on sales performance and pipeline activity with leadership
  • Provide insights to optimize offerings and inform future strategy
  • Work cross-functionally to ensure seamless execution of client deliverables
  • Collaborate with marketing, content, and operations teams to enhance client experiences
  • Participate in sales training and stay updated on MarTech trends

Requirements

  • Experience in business development, sales, or related roles with a focus on digital and event solutions
  • Strong ability to identify and pursue new business opportunities
  • Excellent communication and relationship-building skills with decision-makers
  • Proficiency in CRM tools such as Salesforce for tracking and managing sales activities
  • Ability to develop tailored proposals and presentations
  • Knowledge of industry trends in content marketing and MarTech
  • Ability to work collaboratively across teams and functions
  • Self-motivated with a proactive approach to outreach and client engagement

Nice to Have

  • Experience in content marketing or digital marketing industries
  • Previous experience working in a hybrid or remote environment
  • Familiarity with industry events and conference representation

Qualifications

  • Relevant experience in business development, sales, or related fields

Benefits & Perks

  • Salary range of $75,000-$85,000 plus uncapped commission
  • Hybrid working arrangement near U.S. offices such as New York, San Francisco, or Los Angeles
Apply Now

Job Details

Posted AtMay 19, 2025
Job CategoryContent Marketing
Salary75k-85k
Job TypeFull Time
Work ModeHybrid
ExperienceMid Level

About Informa

Website

informa.com

Company Size

5001-10000 employees

Location

New York, NY

Industry

All Other Personal Services

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