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Business Development Manager - Marketing (Hybrid)

Informa

New York, NY
Full Time
Mid Level
75k-85k
about 1 month ago

Job Description

About the Role

The Business Development Manager - Marketing (Hybrid) role at Content Marketing Institute (CMI), part of the Informa Festivals MarTech portfolio, involves building client relationships and driving revenue growth through digital and event solutions. The position offers a hybrid work environment near U.S. offices in New York, San Francisco, or Los Angeles, with a salary range of $75,000-$85,000 plus uncapped commission. The role focuses on growing the brand's impact by connecting marketing leaders with innovative digital and event offerings and supporting the Insights, Marketing & Innovation group.

Key Responsibilities

  • Identify and pursue new business opportunities to meet or exceed revenue goals
  • Proactively engage prospects through strategic outreach-including calls, emails, and meetings
  • Build and maintain strong relationships with key decision-makers
  • Develop tailored proposals that align with client objectives across events and digital platforms
  • Manage a portfolio of high-value accounts with a focus on retention and growth
  • Stay current on industry trends and share market insights with internal teams
  • Represent the CMI brand at industry events and conferences, identifying new opportunities
  • Track and manage opportunities in Salesforce, ensuring accurate forecasting and reporting
  • Share updates on sales performance and pipeline activity with leadership
  • Provide insights to optimize offerings and inform future strategy
  • Work cross-functionally to ensure seamless execution of client deliverables
  • Collaborate with marketing, content, and operations teams to enhance client experiences
  • Participate in sales training and stay updated on MarTech trends

Requirements

  • Experience in business development, sales, or related roles
  • Strong ability to identify and pursue new business opportunities
  • Excellent communication and relationship-building skills
  • Ability to develop tailored proposals and manage client accounts
  • Experience with Salesforce or similar CRM tools
  • Knowledge of industry trends in marketing, digital platforms, and events
  • Ability to work cross-functionally and collaborate with diverse teams
  • Proactive outreach and strategic thinking skills

Nice to Have

  • Experience in content marketing or MarTech industry
  • Previous experience in event sales or digital product sales
  • Familiarity with industry conferences and networking

Qualifications

  • Relevant experience in business development or sales roles

Benefits & Perks

  • Salary range of $75,000-$85,000 plus uncapped commission
  • Hybrid working environment near major U.S. offices
  • Opportunity to work with a leading content marketing organization
  • Engagement in industry events and conferences
Apply Now

Job Details

Posted AtMay 21, 2025
Salary75k-85k
Job TypeFull Time
Work ModeHybrid
ExperienceMid Level

About Informa

Website

informa.com

Company Size

5001-10000 employees

Location

New York, NY

Industry

All Other Personal Services

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