Business Development Specialist

About the Role

Key Responsibilities

• Build and maintain strong relationships with healthcare providers and senior care communities.
• Generate referrals and expand client opportunities through strategic outreach.
• Develop and implement sales and marketing strategies to promote home care services.
• Confidently present the company's value proposition during meetings, events, and educational sessions with referral partners.
• Organize marketing events, health fairs, and community engagement initiatives to build brand awareness and generate leads.
• Utilize CRM platforms to track outreach, manage leads, and analyze performance metrics.
• Demonstrate emotional intelligence and empathy when working with seniors, families, and healthcare professionals.

Requirements

• Experience in healthcare industry and relationship management.
• Proven sales and marketing expertise.
• Strategic thinking and tech proficiency.
• Excellent documentation, reporting, and collaboration skills.

Nice to Have

• Public speaking and presentation skills.
• Event planning and community outreach experience.
• Familiarity with CRM platforms such as Salesforce.
• Strong interpersonal skills and sensitivity in emotionally charged situations.
• Adaptability and problem-solving abilities in a dynamic healthcare environment.

Qualifications

• Experience in healthcare industry and relationship management.
• Proven sales and marketing expertise.

Benefits & Perks

• Competitive salary: $80K base, plus incentive compensation tied to quarterly and annual performance.
• Paid Time Off: 3 weeks.
• Health Insurance.
• Opportunities for professional growth and advancement in a growing industry.
• Autonomy in shaping outreach strategy supported by a collaborative team.