Campaign Marketing Manager

24 Seven

Chicago, IL

Freelance

Senior

about 1 month ago

Job Description

About the Role

The Campaign Marketing Manager is responsible for ensuring thoughtful, on time delivery of Direct Marketing projects supporting client marketing campaigns. This role manages list selection and segmentation, build, audit and deployment of marketing campaign emails, direct mails, mobile messages and files. The Campaign Marketing Manager is an expert in project management, process best practices and channel execution capabilities. This position is remote, where you have the option to work from home. On occasion we may request for you to commute to our nearest office for in person engagement activities such as team meetings, training and culture events. We're proud to offer you choice and flexibility.

Key Responsibilities

Liaise with Client Marketing Team and stakeholders within Performance Marketing to deliver effective and timely direct marketing campaign projects
Manage the file selection, segmentation and facilitate accurate execution of direct marketing campaigns
Work within designated channel platforms to build and successfully launch direct marketing campaigns
Perform creative and data auditing and testing to ensure campaign accuracy
Act as Subject Matter Expert in channel platform capabilities
Drive data driven campaign results back to client teams for continuous campaign improvement
Update workflow management tool in real time to inform Pod managers and project initiators on campaign project status and timing
Work within agile, fast-paced marketing environment
Continued cross-channel upskilling in email, direct mail and mobile campaign execution, and other channels as added
Utilize Cosmos workfront tool to ensure all campaigns meet required campaign approval, retention, testing, launch and documentation requirements within the Campaign Execution L3 process
Support Business CTC (Critical To Quality) management by driving process enhancement and efficiency
Ensure adherence to company purchase order and including compliance with records retention, invoice management and procedures
Perform other duties and/or special projects as assigned

Requirements

Bachelor's Degree or in lieu of degree high school diploma/GED and a minimum of 6 years of Marketing or Digital project experience
A minimum of 2 years of work experience with one or more of the following: email marketing, database marketing, data segmentation, data collection, digital marketing, direct mail production, web page building and/or html

Qualifications

Bachelor's Degree or in lieu of degree high school diploma/GED and a minimum of 6 years of Marketing or Digital project experience
A minimum of 2 years of work experience with one or more of the following: email marketing, database marketing, data segmentation, data collection, digital marketing, direct mail production, web page building and/or html