Campaign Specialist

About the Role

Key Responsibilities

• Successfully launch, manage, and optimize Vendor Enrollment campaigns across expanding client portfolios and bank channels, working closely with Client Success Managers/Associates and internal teams
• Effectively track campaigns in Salesforce.com, ensuring clear reporting and identifying opportunities to optimize campaigns and increase enrollment rates
• Identify, create, and track critical metrics to improve campaign effectiveness and generate more revenue for clients and Bottomline
• Work closely with Client Success Managers and Associates to provide data and insights needed to communicate campaign status and recommendations to clients
• Manage, document, and report on Vendor feedback and escalations for Quarterly Business Reviews and client update calls
• Ensure all internal parties are aligned on campaigns from readiness to post-mortem analysis
• Assist Client Success representatives with client requests and escalations related to campaigns and vendor enrollments

Requirements

• 1+ year of experience in a data-driven marketing, sales operations, or other marketing analytical role
• Comfortable with MS Excel and entering data into Excel
• Ability to clearly and concisely articulate data analyses to a broad set of stakeholders
• Proven ability to drive data-driven insights and actions in an ambiguous, evolving environment
• Exceptional verbal and written communication skills
• Strong problem-solving and creative thinking skills
• Self-starter who thinks analytically to identify and execute data-driven solutions
• Understanding of the B2B payments space is a PLUS
• Experience with Salesforce; familiarity with other B2B marketing tools (Pardot, Marketo, Hubspot, etc.) is a PLUS
• Bachelor's degree in Marketing, Business, Analytics, etc., preferred

Nice to Have

• Understanding of the B2B payments space
• Experience with Salesforce
• Experience with other B2B marketing tools such as Pardot, Marketo, Hubspot