Channel Content developer - OR and Trade Marketing

About the Role

Key Responsibilities

• Development of all in-store content related to products, including briefing, creative concept evaluation, overseeing productions, and implementation toolkits.
• Create point-of-sale (POS) materials such as product cards, shelf talkers, banners, and promotional signs that highlight product features and benefits.
• Produce catalogues and pricelists.
• Write brand, product, and feature content for in-store displays, ensuring consistency in tone and voice with the brand and tailoring content to retail partners.
• Ensure all materials meet high standards for accuracy, branding, and quality before deployment.
• Maintain consistency with the brand voice, style, and tone across all content.
• Manage budgets effectively, ensuring resource efficiency and compliance with procurement processes.
• Coordinate cross-functionally with Product Content and channel owners (OR and Trade Marketing) for content planning and development.
• Work closely with creative digital agencies on deliverables, offers, and timelines.
• Act as the main SPOC for channel owners during content creation projects.

Requirements

• Major in marketing, communication, or other relevant fields.
• At least 1 year of experience in content development, retail marketing, or a similar role, preferably in household appliances, consumer goods, or retail sectors.
• Strong project and campaign management skills.
• Experience working with a premium brand.
• Collaboration and networking skills; team player.
• Excellent command of the English language with strong writing, editing, and proofreading skills.
• Proficiency in design tools such as Adobe Creative Suite and familiarity with retail marketing design principles.

Nice to Have

• Experience in digital marketing and data-driven decision-making.