Channel Coordinator

Kforce

Boston, MA

Contract

Mid Level

83k-100k

13 days ago

Job Description

About the Role

The Channel Coordinator will assist channel leads in managing project plans, developing timelines, executing tactics, and optimizing marketing activities. The role involves monitoring social media, performing site audits, building reports, and staying current with industry trends to support digital marketing initiatives. This position is based in Boston, MA, with options for remote or on-site work, and offers a contract-based engagement with competitive hourly pay.

Key Responsibilities

Assist channel leads in managing the progress of project plans including the development of timelines, execution of tactics throughout the plan and ongoing optimization of tactics.
Monitor and respond to social conversations/inbound messages through social media management tool, Sprout Social, under the direction of the Social Media Manager; including monitoring during nights/weekends for urgent needs.
Assist with the creation and maintenance of the channel calendar ensuring the latest campaign activities and results are reflected and shared with relevant internal stakeholders.
Stay current with the changing digital landscape and industry competitors, continually monitoring and reporting findings back to channel marketing leads, including leveraging social listening for overall trends.
Perform regular site audits to identify and fix issues with site search, product content, promotions, and more to ensure an excellent user experience.
Build reports and dashboards to assist the team with monitoring campaign success and use data to inform future campaign development.

Requirements

Bachelor's degree with a minimum of two years of experience in marketing and communications.
Strong project management, written and verbal communication skills.
Solid understanding of marketing principles, branding guiding principles, and governance, with practical knowledge of integrating these into work products.
Familiarity with using tools to provide insights for optimization of marketing initiatives and competitive marketing intelligence.
Working knowledge of digital marketing initiatives to increase traffic and engagement, including paid search, organic search, email marketing, social media, and other marketing activities.
Workfront experience is a plus.

Nice to Have

Experience with Workfront.

Qualifications

Minimum of two years of experience in marketing and communications.
Bachelor's degree.

Benefits & Perks

Comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees.
Paid time off for salaried personnel.
Paid sick leave for hourly employees on certain projects.

Working at Kforce

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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