Chief Marketing Officer

SBM Management Services

Sacramento, CA

Full Time

Executive

325k-400k

12 days ago

Job Description

About the Role

The Chief Marketing Officer (CMO) will be a key member of the executive team reporting directly to the President. The role involves driving growth through new customer acquisition, retention marketing, and brand awareness. The CMO will design, own, and build a marketing strategy to increase audience engagement and customer lifetime value, establish brand recognition, and build consumer trust, especially through third-party validation.

Key Responsibilities

Oversee corporate communication activities, including external and internal communications and systems
Build the annual marketing plan & budget and manage quarterly execution and reporting for marketing impact
Foster and build a marketing function that supports a high-performance, high-creativity, and fast-paced environment
Set clear, achievable team goals and ensure staff has resources, access, and professional development opportunities
Oversee all branding of the firm and identify key branding opportunities to generate revenue
Conduct market research for various regions and industries and apply strategically to business growth opportunities
Gather and analyze data regarding website activity and provide recommendations to increase traffic
Oversee all firm internal and external events in partnership with Business Development
Evaluate company culture and provide strategic recommendations to accomplish company priorities
Assist senior leaders with the implementation of learning and development systems and provide training on marketing and messaging
Oversee and manage the recruiting team to support company recruitment needs

Requirements

Bachelor's degree in business, communications, or a related field from a four-year college or university, or equivalent experience
Experience creating and managing departments that tie directly to ROI within the firm
Act as a key business partner and advisor to senior leadership
Previous experience in writing and editing for a professional services or technical firm
Self-starter with the ability to 'roll up his/her sleeves'
Leadership ability to grow and develop a high-performance marketing team
Proven record of success in marketing leadership
High energy, passionate, and able to create and influence change
Believes and lives the 'high performance culture' of SBM

Qualifications

Bachelor's degree in business, communications, or a related field
Experience creating and managing ROI-driven departments
Experience in professional services or technical firms

Working at SBM Management Services

The role emphasizes a high-performance, high-creativity, and fast-paced environment, with a focus on leadership, strategic growth, and a strong company culture aligned with SBM's values.

Apply Now