Client Success Manager, Marketing Anaytics

About the Role

Key Responsibilities

• Lead client onboarding, monthly calls, and monthly business reviews.
• Translate GA4, Meta Ads, and booking data into ROI-focused recommendations.
• Create client-facing report packs (Page engagement, booking windows, pacing, revenue, ROAS with confidence ranges).
• Identify and recommend opportunities to increase monthly campaign budgets, property prioritization, and align spend with seasonal trends.
• Refine and implement the 90-day client success playbook across accounts.
• Document client success stories and share best practices with the team.
• Develop repeatable templates and reporting frameworks that scale.
• Partner with product and data teams to improve dashboards, attribution models, and reporting.
• Provide actionable client feedback as we expand into other digital channels.
• Support marketing and sales with referrals, case study development, and client expansion opportunities.

Requirements

• Bachelor's degree or equivalent experience.
• Minimum 5 years in client success, account management, or marketing analytics.
• Strong command of GA4, Meta Ads Manager, attribution models, and cross-channel campaign reporting.
• Experience with Google Ads/PPC and familiarity with SEM and multi-channel tracking.
• Proven ability to increase client budgets through data-driven storytelling.
• Executive presence with excellent communication skills for business owner and CMO conversations.
• Process-oriented with experience creating playbooks, templates, or scalable client programs.
• Proficient in Excel with the ability to analyze large sets of client PMS and website data.
• Strong presentation skills.

Nice to Have

• Experience driving budget expansion or account growth through marketing analytics.
• Hands-on campaign execution in paid social or paid search.
• Hospitality or travel marketing experience.