Content Strategist

About the Role

Key Responsibilities

• Write, edit, and optimize a wide range of original content types, ensuring high quality, accuracy, and consistency using Associated Press and University style requirements.
• Help shape the University's overall communication and marketing content strategy, ensuring creativity, alignment with brand identity guidelines, and effective engagement of target audiences.
• Collaborate closely with various teams to create and implement compelling marketing content across multiple platforms.
• Create and manage task lists, calendars, and meetings to plan, schedule, and track content production and distribution across websites, social media, email newsletters, and print materials.

Requirements

• A bachelor's degree and marketing, communication, media, or writing experience are required.
• Excellent writing and editing skills, with the ability to adapt content to various platforms and audiences.
• Strong communication, collaboration, and problem-solving skills.
• Proficiency in content management systems (CMS), SEO, and analytics tools.
• Ability to manage multiple projects simultaneously and meet tight deadlines.

Nice to Have

• Marketing, communication, media, or writing experience in a higher education or agency setting.
• Experience developing and/or adhering to extensive brand guidelines.
• Experience working with design teams.
• Experience using project management software.
• Knowledge of the higher education landscape and trends is a plus.

Qualifications

• A bachelor's degree.

Benefits & Perks

• Full-time position with benefits.
• Salary Range: $39,764.00 (minimum) - $56,670.00 (midpoint).
• Normal work hours are Monday through Thursday, 8:00 a.m. to 5:00 p.m., and Friday, 8:00 a.m. to 12:30 p.m.
• May be required to work occasional nights and weekends and could require limited travel.
• Flexible to meet the university's scheduling needs.