Dean Dorton Careers - Junior Marketing Strategist

Dean Dorton

Fort Wright, KY

Full Time

Senior

26 days ago

Job Description

About the Role

Dean Dorton's team makes up one of the largest advisory firms in the United States. We thrive when you thrive! We are here to help you succeed in every step of your development and career as you work with nationally recognized experts in a recognized best place to work. The Marketing team plays a critical role in driving growth, visibility, and strategic positioning for the firm through storytelling, targeted campaigns, and cross-functional collaboration to elevate the brand and build meaningful relationships with clients and communities across all industries we serve. The Junior Marketing Strategist is responsible for leading the development and execution of industry-specific marketing strategies that enhance brand awareness, generate leads, and position Dean Dorton as a thought leader across multiple sectors.

Key Responsibilities

Develop and implement comprehensive industry-specific marketing strategies in coordination with marketing leadership
Lead integrated marketing plans including digital campaigns, events, content marketing, sales enablement, and more
Guide content development (case studies, blog posts, whitepapers, etc.) and ensure consistency with brand standards and industry insights
Conduct research on industry trends and competitor activity to inform strategy
Use analytics tools to evaluate campaign performance and adjust strategies to optimize results
Build strong relationships with business line leaders, sales teams, and service directors to align marketing strategies with business objectives
Serve as the marketing liaison to internal departments, ensuring ongoing alignment and communication
Collaborate closely with the full marketing team to deliver cohesive, high-impact campaigns
Communicate clearly and persuasively to stakeholders across the firm
Show initiative, adaptability, and accountability in all aspects of campaign execution
Contribute to the overall growth and development of the marketing team
Mentor junior team members and participate in knowledge sharing and training
Represent Dean Dorton at industry events, conferences, and sponsorships
Participate in internal process improvements and team development initiatives

Requirements

Bachelor's degree in Marketing, Business, or a related field
5+ years of experience in strategic marketing roles, preferably within a multi-industry business services environment
Experience developing and executing successful marketing strategies and integrated campaigns
Strong understanding of digital marketing, content strategy, and lead generation tactics
Proficiency in marketing automation tools, CRM systems, and analytics platforms
Exceptional verbal and written communication skills
Ability to manage multiple projects and engage with stakeholders at all levels
Industry knowledge preferred but not required
Willingness and ability to travel as needed

Nice to Have

Experience with marketing automation platforms such as HubSpot or Salesforce
Knowledge of analytics tools like Google Analytics or PowerBI
Familiarity with project management tools such as Asana or Monday.com
Experience with content management systems like WordPress
Design collaboration platform experience (e.g., Canva, Adobe Creative Suite)

Qualifications

Bachelor's degree in Marketing, Business, or a related field
5+ years of experience in strategic marketing roles

Benefits & Perks

Health insurance - medical, vision, dental
Unlimited PTO
Paid family leave, medical leave, and maternity/paternity leave programs
Retirement benefits - 401(K) match and automatic profit sharing
Telemedicine, mental health resources, and wellness program reimbursement
Life insurance and disability insurance

Working at Dean Dorton

Dean Dorton's team is committed to supporting employee growth and satisfaction, fostering a collaborative and inclusive work environment, and emphasizing work-life balance through benefits like unlimited PTO and wellness programs. The firm values initiative, adaptability, and strong communication, encouraging team members to contribute to internal improvements and represent the company at industry events.

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