Deputy Director of Content Strategy

Dow Jones

New York, NY

Full Time

Director

140k-170k

15 days ago

Job Description

About the Role

The Wall Street Journal is seeking a Deputy Director of Content Strategy to work at the center of our audience-first mission. You will help steer a team in developing content strategy for a newsroom focused on creating distinctive journalism that engages subscribers and attracts new audiences. You'll serve as both a catalyst for cultural transformation—fostering new ways of thinking and doing things—and a translator of actionable insights to infuse audience-first thinking into coverage. In our fast-paced, global newsroom, you'll balance rapid recommendations during breaking news with long-term strategic initiatives that reinforce the Journal's position as the definitive source for business-minded audiences. This role is based in New York and reports to the Director of Content Strategy.

Key Responsibilities

Support the Director of Content Strategy in establishing priorities for the team and ensuring we act with urgency to deliver impact in the newsroom.
Lead and mentor a high-performing team of audience strategists and editors.
Cultivate a culture of experimentation, data-driven decision-making, and cross-functional collaboration, including coverage, audience development, operations, product, and marketing.
Translate newsroom priorities into clear, measurable content strategies.
Champion analytics across the newsroom and turn audience data into actionable insights.
Present to senior leaders and share learnings broadly to inform coverage.
Launch and shepherd deep-dive content analyses that shape and plan coverage, and answer strategic questions about and beyond coverage.
Anticipate emerging news trends and innovate story formats—text, live blogs, visuals, video, podcasts, and other mediums—to maximize impact and keep coverage ahead of the curve.
Relentlessly advocate for the needs of our audiences.

Requirements

10+ years of experience in digital newsrooms with expertise in editorial strategy and some combination of audience development, analytics, reporting and editing, video and audio, production, or project management.
Proven ability to lead teams that achieve substantial audience growth and boost subscriber engagement.
Exceptional analytical skills—adept at extracting insights from data, crafting clear narratives for news leaders, and recommending actionable solutions.
Expertise with web analytics tools; familiarity with SQL, Python, or other data-analysis languages is a plus.
Excellent communication skills, both written and verbal, with a talent for influencing senior stakeholders and driving cross-departmental alignment.
Demonstrated success in building trust, collaborating effectively, and forging consensus across teams.
Deep understanding of and passion for the competitive digital-news media landscape.
Self-starter comfortable identifying challenges and opportunities, with the drive to develop and implement solutions.

Nice to Have

Familiarity with SQL, Python, or other data-analysis languages.

Qualifications

Educational background is not explicitly specified, but extensive experience in digital newsrooms is required.

Benefits & Perks

Competitive salary range of $140,000 - $170,000.
Comprehensive and highly competitive benefits package including physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and elective benefits.
Flexible compensation offers tailored to experience, industry knowledge, location, and skills.
Pay-for-performance strategy to attract, engage, and motivate talented individuals.

Working at Dow Jones

Dow Jones has a long-standing history since 1882 of pursuing accuracy, depth, and innovation in journalism. The company values a relentless pursuit of excellence, fostering a culture of experimentation, collaboration, and continuous improvement. It emphasizes bringing information to the world's top business entities through innovative technology, advanced data feeds, integrated solutions, and award-winning journalism, all aimed at delivering the most relevant information when and where it is needed.

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