Digital Marketing Manager

About the Role

Key Responsibilities

• Develop & execute the digital content for hardware products, subscriptions and services to optimize the online shopping experience through site presentation and product merchandising, ensuring an integrated consumer marketing experience.
• Be the category, product and subject matter expert for hardware products (e.g. watches, hearables, accessories, phones) to meet the needs of both the business and brand.
• Oversee creation of new product launches, landing pages and modules to spotlight product accurate content and “shopper-centric” thinking.
• Develop the go-to-market strategy for new product launches or business and/or brand-driving campaigns.
• Partner with cross-functional teams such as Creative, UX, Production, Analytics, Product Marketing, Performance Marketing, Sales, Production, Consumer Marketing and more to market the portfolio and ensure an optimized consumer journey.

Requirements

• Bachelor's degree or equivalent practical experience.
• 4 years of experience in marketing working across one or more marketing fields (i.e. product marketing, growth, GTM, etc).
• Experience supporting the creation of the digital experience for complex products and product portfolios.
• Strong Project management skills with the ability to manage multiple projects concurrently.
• Experience managing cross-functional or cross-team projects.

Nice to Have

• Knowledge and experience with online merchandising best practices and e-commerce metrics.
• Passion for being the voice of the consumer.
• Skilled at managing multiple stakeholders across many teams.
• Data and detail oriented.

Qualifications

• Bachelor's degree or equivalent practical experience.

Benefits & Perks

• Remote work with PST preferred but not required.
• 15-month duration through to December 2026.
• Compensation of $70.00/hour W2.