Digital Marketing Specialist

About the Role

Key Responsibilities

• Orchestrate digital marketing campaigns across channels such as social media, search, email, and web.
• Write compelling copy, create engaging content, and manage visual assets.
• Analyze analytics to uncover insights, track KPIs, and optimize campaign performance.
• Collaborate with cross-functional teams to deliver cohesive, customer-focused campaigns.
• Manage projects from ideation through execution, adjusting strategies based on market trends.
• Use automation, AI, and integrated platforms to streamline processes and improve impact.

Requirements

• Comfortable wearing multiple hats, including roles such as data analyst and content creator.
• Ability to adapt quickly and thrive in a fast-paced, agile environment.
• Strong collaboration skills to work seamlessly across departments.
• Use of analytics to guide decision-making and strategy optimization.
• Customer-centric mindset focused on meeting customer needs.
• Willingness to submit to a pre-employment background check.
• Ability to remain in stationary positions (standing/sitting) for extended periods.

Nice to Have

• Experience with automation, AI, and integrated marketing platforms.
• Knowledge of advanced marketing tools and technologies.

Qualifications

• Experience in digital marketing or related fields.
• Proficiency with marketing tools and analytics platforms.

Benefits & Perks

• Great working environment and career advancement opportunities.
• Paid training and flexible PTO plan.
• Sick leave, employee assistance program, and holiday pay.
• Medical, dental, vision, and supplemental insurance.
• Life insurance (employer paid), 401(k) with company matching after 1 year.
• Employee discounts, volunteer time off, Christmas club savings/matching account, and discounted gym membership.