Digital Marketing Supervisor (Remote)

About the Role

Key Responsibilities

• Oversee performance and content accuracy for the national website (theupsstore.com) and 5,400+ center websites, which collectively generate hundreds of millions of sessions annually.
• Plan, execute, and analyze national email campaigns (80M+ sends annually with a 59% open rate), ensuring alignment with customer behavior and business goals.
• Monitor and optimize SEO performance, user behavior, and conversion metrics across all digital assets.
• Manage relationships with digital vendors and partners to ensure quality, performance, and innovation.
• Maintain and enhance the health of center listings and reviews on platforms like Google, Bing, Apple Maps, and Yelp.
• Ensure all public-facing websites meet WCAG 2.0 accessibility standards and proper cookie consent implementation.
• Audit and enforce brand consistency across all digital touchpoints.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• 5+ years of experience in digital marketing, with a focus on website management, SEO, email marketing, and analytics.
• Proven success in managing large-scale digital ecosystems and vendor relationships.
• Strong understanding of web accessibility standards and digital compliance.
• Experience with platforms such as Google Analytics, Google Search Console, email marketing tools, and CMS platforms.
• Excellent communication, project management, and analytical skills.

Nice to Have

• Experience with CMS platforms and digital marketing tools.

Qualifications

• Must be a U.S. Citizen or National of the U.S., an alien lawfully admitted for permanent residence, or an alien authorized to work in the U.S. for this employer.

Benefits & Perks

• Remote work environment and competitive benefits.
• Hired applicants may be eligible for annual short-term and/or long-term incentive compensation programs.
• Medical/prescription drug coverage, Dental coverage, Vision coverage, Flexible Spending Account, Health Savings Account, Dependent Care Flexible Spending Account.
• Basic and Supplemental Life Insurance & Accidental Death and Dismemberment, Disability Income Protection Plan.
• Employee Assistance Program, 401(k) retirement program, Vacation, Paid Holidays and Personal time, Paid Sick and Family and Medical Leave time as required by law.
• Discounted Employee Stock Purchase Program.