Digital Media Coordinator

About the Role

Key Responsibilities

• Serve as the lead visual storyteller, capturing and editing high-quality videos and photos for monthly news videos, promotional campaigns, member testimonials, events and online use.
• Oversee and grow PEI's social media presence; collaborate on strategy, maintain content calendars, and track performance metrics.
• Create compelling print and digital materials, including brochures, membership materials, sponsorship programs, banners, social media graphics, presentations, and more that align with our brand identity.
• Support ongoing design updates and improvements to PEI's website to ensure content accuracy, SEO best practices, and brand consistency.
• Set up and manage the PEI Event mobile app for all conferences.
• Assist with the research, planning, and implementation of marketing campaigns across all channels, helping to drive member engagement and awareness.
• Manage development of directional and informational signage and artwork for structures for all PEI conferences.
• Ensure all communications reflect PEI's tone, style, and mission while maintaining an organized library of visual assets.
• Support other PEI communications projects and initiatives as assigned.

Requirements

• Bachelor's degree in Communications, Journalism, Graphic Design, or a related field.
• One to two years of relevant professional experience related to communications, graphic design and/or marketing.
• Experience managing social media platforms and using social media analytical tools.
• Proficiency with Adobe Creative Suite.
• Strong photography and video editing skills.
• Experience with website management platforms (WordPress).
• Familiarity with SEO, digital marketing best practices, and email marketing tools.
• Excellent writing, editing and oral communication skills.
• Ability to manage multiple projects simultaneously and manage, track, and adhere to deadlines.
• Excellent attention to detail and organizational and project management skills.
• Exceptional collaboration skills in keeping team members informed of ongoing projects and any emerging issues or communications opportunities.
• Must be initiative-oriented, a solution seeker, and have the ability to self-start assignments with appropriate direction.

Nice to Have

• Experience with digital marketing analytics and performance tracking.

Qualifications

• Bachelor's degree in Communications, Journalism, Graphic Design, or a related field.

Benefits & Perks

• Health insurance
• Dental insurance
• Life insurance
• 401(k)
• 401(k) matching
• Flexible spending account
• Health savings account
• Paid time off