Director, Client Engagement (Marketing)

About the Role

Key Responsibilities

• Leads a small team in developing holistic and actionable marketing plans aligned with organizational priorities, including strategic objectives, target audience definition, key messages, tactics, timelines, and metrics.
• Oversees and holds ultimate accountability for the execution of marketing plans and closely monitors outcomes and metrics.
• Builds and maintains strong relationships with key stakeholders and departments throughout the organization.
• Provides regular updates and presentations to internal and external stakeholders regarding marketing initiatives and their impact.
• Collaborates with Marketing, Communications, Market Development, and Outreach departments to ensure alignment and support for Stanford Medicine's goals.
• Garners support for marketing plans through collaboration with stakeholders to influence and reach agreement diplomatically and efficiently.
• Understands competitor positioning and opportunities to develop stronger marketing plans and tactics.
• Influences go-to-market plans to differentiate Stanford Medicine, engage the community, and maximize slot utilization.
• Coaches, mentors, and manages staff to foster collaboration, increase efficiency, and deliver measurable results.

Requirements

• Bachelor's degree in a work-related discipline from an accredited college or university; Master's degree preferred.
• Ten (10) years of progressively responsible and directly related work experience.
• Seven (7) years of supervisory experience.
• Deep knowledge of developing and executing effective marketing strategies.
• Proven ability to translate core business strategies into actionable initiatives.
• Experience in presenting complex ideas clearly and impactfully (verbal and written).
• Ability to analyze market research to inform customer targeting strategies.
• Strong relationship-building and conflict resolution skills with demonstrated client credibility.
• Ability to work effectively across a highly matrixed organization and inspire loyalty and collaboration.
• Effective leadership skills with a collaborative management style and change management experience.
• Excellent prioritization skills and ability to meet deadlines in a fast-paced environment.

Nice to Have

• Experience in an academic medical or community hospital setting.

Qualifications

• Master's degree preferred but not required.
• Seven (7) years of supervisory experience.
• Experience in an academic medical or community hospital setting preferred.

Benefits & Perks

• Competitive hourly pay scale generally starting at $72.55 - $96.15 per hour.
• Opportunity to be part of a legacy of hope and innovation.
• Work in a highly respected academic medical center environment.