Director, Global Demand Generation

Nasuni

Boston, MA

Full Time

Director

128k-174k

8 days ago

Job Description

About the Role

Nasuni is transforming the way the world's leading enterprises manage unstructured file data. As the pioneer of AI-powered cloud file infrastructure, Nasuni enables companies to store, protect, and unlock business insights from their most valuable data assets. The company powers over 900 customers globally, including Dow, Mattel, and Autodesk, and is scaling rapidly. Backed by Vista Equity Partners, Nasuni is on a growth journey from $160M to over $400M in ARR, building a world-class demand engine to fuel pipeline growth across North America, EMEA, and beyond. This role offers an opportunity to architect and lead the next era of full-funnel marketing at a profitable SaaS company that combines startup energy with enterprise execution.

Key Responsibilities

Architect and lead Nasuni's full-funnel demand generation engine, driving MQLs, MQAs, SALs, and pipeline.
Operationalize intent data with AI tools like 6sense to drive account-based strategies across industries and regions.
Own demand generation globally, collaborating with regional marketing teams to build scalable programs.
Lead integrated digital and paid media programs across SEM, paid social, syndication, and retargeting to drive conversions.
Partner with the Web team to create a modern, conversion-optimized website experience that guides prospects through the funnel.
Create lifecycle nurture programs to engage buyers at every stage, from first touch to closed-won and expansion.
Collaborate with Sales and SDR teams to activate campaigns that accelerate deals and increase win rates.
Grow, mentor, and inspire a high-performing demand generation team with a global reach.
Translate GTM strategy into measurable pipeline targets and programs, optimizing media mix and campaign execution.

Requirements

10+ years of experience in B2B demand generation, with at least 3+ years in a Director role at a high-growth SaaS or data infrastructure company.
Proven track record of building demand gen engines that scale revenue from $100M+ to $400M+ ARR.
Expertise in Account-Based Marketing, full-funnel programs, and campaign attribution.
Deep understanding of modern MarTech stacks such as 6sense, Marketo, Salesforce, Drift, LinkedIn Ads, Google Ads.
Experience using AI tools like ChatGPT, Jasper, and Copy.ai to optimize messaging, segmentation, and workflows.
Strategic, data-driven, and execution-minded with the ability to plan and execute campaigns.
Strong cross-functional collaboration skills and leadership ability to inspire teams.

Nice to Have

Experience in AI-powered marketing platforms and intent data operationalization.
Familiarity with SaaS growth metrics and scaling demand engines in enterprise environments.

Qualifications

Educational background is not explicitly specified in the description.

Benefits & Perks

Best in class employee onboarding and training.
Comprehensive health, dental, and vision plans.
Life and disability insurance.
Retirement plan.
Generous employee referral bonuses.
Flexible remote work policy.
Collaborative workspaces.

Working at Nasuni

At Nasuni, engineers and marketers alike are empowered to shape the roadmap, backed by AI tools that amplify creativity and performance. The company fosters an innovation culture focused on building the future of enterprise data infrastructure in an AI-first world, with a commitment to growth, responsibility, and building a collaborative environment.

Apply Now