Director, Marketing Experience Product Management Director, Marketing Experience Product Management

Equinix

Dallas, TX

Full Time

Director

177k-265k

17 days ago

Job Description

About the Role

The Director, Marketing Experience Product Management at Equinix is responsible for setting the vision and strategy for their product, ensuring it is competitively positioned and customer-centric. They manage the product roadmap, including features, upgrades, and maintenance, and work cross-functionally with teams such as user experience, engineering, operations, solution architects, and marketing to design, build, and launch new products or features. The role involves leading marketing process and system transformation, capturing business requirements, and shaping the end-to-end customer and employee experience within marketing and outreach domains.

Key Responsibilities

Own the customer and employee experience for Marketing & Outreach.
Gather the voice of the customer and employees regarding process and system interactions using user-centered design principles.
Drive marketing policy, process, and system transformation and continuous improvement.
Capture customer and employee business requirements into Epics.
Minimize end user disruption through evolutionary UI change where possible.
Communicate and train process and UI changes where necessary.
Define Marketing Experience vision and roadmaps.
Develop overall Marketing Experience vision, including target company process, policy, and tooling in collaboration with key stakeholders.
Partner with downstream teams to deliver continuous and optimal end-to-end experience.
Document business process and system interactions within campaign, lead, contact, and notification domains.
Manage contracts with upstream and downstream domains and users.
Shape the backlog to deliver Marketing Experience vision.
Create and maintain prioritized roadmaps for Marketing Experience.
Prioritize epics based on delivery capacity and value.
Manage a team of domain Product Owners supporting the Marketing Experience.

Requirements

10+ years of experience owning and delivering products.
Strong leadership skills and the proven ability to drive organizational change.
Strong communication skills with ability to align the organization on complex technical decisions.
Active coach and mentor with goals to grow and maximize team potential.
Experience managing geographically distributed teams.
Knowledge of Agile Development & Methodologies, preferably in large organizations.
Experience with marketing process, channel programs, and marketing operations.
Product vision and roadmap creation experience.
Experience with marketing systems and transformation.
Prioritization, planning, and backlog management skills.

Nice to Have

Bachelor's degree (preferred).

Qualifications

Bachelor's degree (preferred).

Benefits & Perks

Competitive insurance options including health, dental, vision, life, disability, and voluntary plans.
Retirement plans including 401(k), RRSP, DCPP, and TSFA.
Paid Time Off (PTO), paid holidays, and personal time.
Employee Assistance Program.
Tuition & Certification Reimbursement.
Support for work-life balance and inclusive workplace culture.

Working at Equinix

Equinix is committed to an inclusive, supportive, and diverse work environment. The company values employee well-being, gender diversity, and offers programs such as internship opportunities, education reimbursement, and a focus on employee satisfaction. Ratings highlight high levels of support, fairness, and advocacy for gender equality, reflecting a positive and progressive workplace culture.

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