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Director, Marketing Innovation Surgical Solutions

BD

Warwick, RI
Full Time
Director
148k-266k
about 1 month ago

Job Description

About the Role

The Director, Marketing Innovation - Surgical Solutions at BD is responsible for leading upstream marketing efforts focused on new product innovation within the Biosurgery and Infection Prevention segments of the BD Surgery Business Unit. This role involves developing and executing innovation strategies to drive growth, reduce surgical complications through innovative technologies and services, and managing portfolio development. The position requires strong leadership qualities, cross-functional collaboration, and strategic planning to support the high-growth platform and contribute to the company's mission of advancing health worldwide.

Key Responsibilities

  • Leads and upskills team on standard processes and takeaways related to new product development.
  • Helps establish the short-term and long-term direction and strategies for the business platform, in collaboration with Platform and Regional leadership.
  • Demonstrates a deep understanding of phase gate new product development process, front end innovation to launch, including gathering and categorizing unmet needs, formulating target product profiles (TPP), and developing evidence generation plans.
  • Gathers market intelligence and trends, technology development, clinical needs, and white space opportunities, conducting competitive scenario analysis.
  • Conducts market research using various methodologies to identify unmet needs, map patient journeys, and analyze clinical pathways.
  • Supports analysis of market research to develop comprehensive NPD strategy and validate User Needs for commercialization.
  • Leads identification and selection of promising organic and inorganic business innovation opportunities.
  • Partners with regional business leaders, R&D, Medical Affairs, Business Development, and other functions to develop and execute innovation projects.
  • Prepares and presents new business opportunities to senior leaders based on financial analysis, market opportunity, and technological assessment.

Requirements

  • BS/BA in business, science, marketing, or healthcare.
  • Minimum of 10 years of experience in product and/or market management.
  • Track record of delivering strategic and financial objectives in roles of increasing responsibility.
  • Experience in developing and driving innovation initiatives.
  • Demonstrated ability to lead cross-functional teams and manage direct reports.
  • Medical device industry experience.
  • Skilled in business and financial analysis.
  • Strong strategic problem-solving skills with a growth mindset.
  • Highly self-motivated, results-focused leader with the ability to thrive in a fast-paced environment.
  • Strong organizational skills and ability to manage multiple priorities.
  • Excellent communication, interpersonal, and persuasion skills.
  • Ability to influence and inspire cross-functional teams.
  • Good understanding of P&L, distribution channels, and go-to-market strategies.
  • Ability to travel approximately 25%.

Nice to Have

  • MBA with concentration in marketing or finance.

Qualifications

  • Bachelor of Science or Bachelor of Arts in relevant fields.
  • Master's degree (MBA preferred).

Benefits & Perks

  • Competitive compensation and benefits package.
  • Opportunities for learning, growth, and development.
  • Supportive work environment that values contributions and encourages authenticity.
  • Work in a culture that promotes accountability, continuous improvement, and innovation.

Working at BD

BD fosters a culture that values opinions and contributions, encourages authenticity, and promotes learning and growth. The company emphasizes doing what's right, holding each other accountable, and continuously improving. It aims to create an environment where employees can learn, thrive, and find purpose in their work, contributing to the betterment of global health.

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Job Details

Posted AtAug 20, 2025
Job CategoryMarketing
Salary148k-266k
Job TypeFull Time
Work ModeOnsite
ExperienceDirector

Job Skills

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About BD

Website

bd.com

Location

Warwick, RI

Industry

Surgical and Medical Instrument Manufacturing

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