Director - Marketing Operations

Freshworks

San Mateo, CA

Full Time

Director

207k-297k

about 1 month ago

Job Description

About the Role

Freshworks builds uncomplicated service software that delivers exceptional customer and employee experiences. With a people-first approach to AI, Freshworks aims to eliminate friction, making employees more effective and organizations more productive. Trusted by over 72,000 companies worldwide, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, the company focuses on creating better experiences to fuel customer loyalty and service efficiency. The organization values innovation, growth, and diversity, fostering a global workplace where everyone can find their purpose and passion.

Key Responsibilities

Support the Head of Marketing and their leadership team with day-to-day operations, strategic planning, data and analytics, and budget management.
Establish a business rhythm with cross-functional teams to review performance on a weekly, monthly, and quarterly basis.
Develop and maintain scalable processes to ensure best practices in funnel management and data-driven decision-making.
Identify key growth levers, size their potential impact, and present recommendations to leadership.
Drive and own the prioritization process between Marketing and key stakeholders—Growth, Sales, RevOps, and Finance—to align on strategic goals and deliver on GTM OKRs.
Analyze current business trends, uncover key drivers of change, and forecast performance.
Monitor and analyze the entire marketing funnel's performance, develop data-driven insights, and recommend improvements for optimal efficiency and effectiveness.
Mentor the marketing operations team, fostering a culture of continuous improvement and accountability.

Requirements

12+ years of experience in marketing operations, sales operations, or a similar role in a high-growth, dynamic environment.
Deep knowledge of sales and marketing strategies, operational management, and GTM technologies.
Strong analytical skills and experience with CRM platforms, marketing automation, and related technologies.
Proven leadership skills with the ability to drive strategic vision and operational excellence.
Excellent communication and interpersonal skills.
Bachelor's degree in Business, Marketing, Finance, or a related field; MBA preferred.

Nice to Have

Experience with high-growth technology companies.
Experience leading cross-functional teams and managing strategic initiatives.

Qualifications

Bachelor's degree in Business, Marketing, Finance, or a related field.
MBA is preferred.

Benefits & Perks

Annual base salary range of $207,000 - $297,000 USD, with bonus/equity potential.
Multiple options for dental, medical, vision, disability, and life insurances.
Equity + ESPP, flexible PTO, flexible spending accounts, commuter benefits, and wellness benefits.
Adoption and parental leave benefits.

Working at Freshworks

At Freshworks, we are committed to creating a diverse and inclusive global workplace that enables everyone to find their true potential, purpose, and passion. We believe that diversity enriches our work environment and advances the goals of our employees, communities, and business.

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