Director - Marketing Operations

Freshworks

San Mateo, CA

Full Time

Director

207k-297k

4 days ago

Job Description

About the Role

Freshworks builds uncomplicated service software that delivers exceptional customer and employee experiences. Our enterprise-grade solutions are powerful, yet easy to use, and quick to deliver results. We have a people-first approach to AI that makes employees more effective and organizations more productive. Trusted by over 72,000 companies worldwide, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, we aim to create a better experience for customers and employees through innovative software solutions. Join us to build a future with fresh vision and real impact.

Key Responsibilities

Support the Head of Marketing and their leadership team with day-to-day operations, strategic planning, data and analytics, and budget management.
Establish a business rhythm with cross-functional teams to review performance on a weekly, monthly, and quarterly basis.
Develop and maintain scalable processes to ensure best practices in funnel management and data-driven decision-making.
Identify key growth levers, size their potential impact, and present recommendations to leadership.
Drive and own the prioritization process between Marketing and key stakeholders—Growth, Sales, RevOps, and Finance—to align on strategic goals and deliver on GTM OKRs.
Analyze current business trends, uncover key drivers of change, and forecast performance.
Monitor and analyze the entire marketing funnel's performance, develop data-driven insights, and recommend improvements for optimal efficiency and effectiveness.
Mentor the marketing operations team, fostering a culture of continuous improvement and accountability.

Requirements

12+ years of experience in marketing operations, sales operations, or a similar role in a high-growth, dynamic environment.
Deep knowledge of sales and marketing strategies, operational management, and GTM technologies.
Strong analytical skills and experience with CRM platforms, marketing automation, and related technologies.
Proven leadership skills with the ability to drive strategic vision and operational excellence.
Excellent communication and interpersonal skills.
Bachelor's degree in Business, Marketing, Finance, or a related field; MBA preferred.

Nice to Have

Experience with high-growth, dynamic environments.
Experience with scaling marketing and sales operations.

Qualifications

Bachelor's degree in Business, Marketing, Finance, or a related field.
MBA (preferred).

Benefits & Perks

Annual base salary range of $207,000 - $297,000 USD, with bonus/equity potential.
Multiple options for dental, medical, vision, disability, and life insurances.
Equity + ESPP, flexible PTO, flexible spending, commuter benefits, and wellness benefits.
Adoption and parental leave benefits.

Working at Freshworks

At Freshworks, we are committed to creating a global workplace that enables everyone to find their true potential, purpose, and passion regardless of background, gender, race, sexual orientation, religion, or ethnicity. We believe that diversity in the workplace creates a more vibrant and richer work environment that advances the goals of our employees, communities, and the business.

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