Director, Marketing Operations

About the Role

Key Responsibilities

• Establish campaign operations priorities, allocate resources, and serve as the subject matter expert on campaign build & execution best practices
• Lead the campaign operations team to deliver best in class marketing campaigns
• Collaborate with Marketing team to translate business needs into process & technology requirements
• Identify and implement process improvements to drive business objectives
• Partner with the senior director to define and execute the strategic marketing operations roadmap
• Optimize existing technology and processes to drive efficiency and effectiveness in support of Optimizely's overall marketing strategy
• Communicate project status updates, timing, and implementation plan with GTM Ops & Marketing teams
• Own the relationship with 3rd party agencies to drive improvements in our campaign & operational processes
• Assess, develop, and enforce system governance policies (GDPR, CASL, CCPA, etc.)
• Hands on leader with the goal of maximizing team members' success through coaching and development

Requirements

• 7+ years of experience in sales/marketing/revenue operations
• 2+ years of people management experience
• High level strategic thinker with a roll-up your sleeves mindset to meet goals & objectives
• Experience in a high-growth B2B SaaS environment preferred
• Proven experience developing & leading central campaign operations
• Strong leadership & organizational agility; Ability to rapidly gain/build trust and confidence of internal and external stakeholders at all levels
• Strong project management skill set, including the ability to accurately specify project timeframes, dependencies and risk factors, and manage multiple priorities and tasks simultaneously
• Bachelor's degree in marketing, business, or a technical field, or equivalent work experience

Nice to Have

• Experience in a high-growth B2B SaaS environment