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Director of Marketing Investment

Verizon Communications

New York, NY
Full Time
Director
134k-233k
9 days ago

Job Description

About the Role

The Director of Marketing Investment at Verizon is responsible for overseeing dynamic investment planning, scenario modeling, and reallocation decisions across a portfolio of eight brands. This role involves managing a high-impact marketing budget exceeding half a billion dollars annually, collaborating with various teams including finance, analytics, and brand leadership. The position is integral to guiding strategic marketing investments to unlock growth, ensure fiscal rigor, and deliver optimal returns, all within a culture that values integrity, respect, performance excellence, accountability, and social responsibility.

Key Responsibilities

  • Overseeing dynamic investment planning, scenario modeling, and reallocation decisions in collaboration with the Portfolio Management and Brand Pod teams.
  • Running regular portfolio reviews to evaluate brand-level performance and guide real-time investment trade-offs across eight brands and channels.
  • Leading the day-to-day management of the marketing budget, ensuring accuracy, visibility, and accountability for more than half a billion in annual spend.
  • Helping guide marketing investment dashboards and performance tools in partnership with the Marketing Analytics team.
  • Managing a team of five investment analysts and operations managers, driving team development, delivery, and efficiency.
  • Partnering with Finance and Brand leadership to ensure fiscal alignment, investment prioritization, and strategic integration.
  • Supporting executive-level reporting and board-level budget presentations with compelling, insight-driven analysis.

Requirements

  • Bachelor's degree or four or more years of work experience.
  • Ten or more years of relevant experience demonstrated through work, military experience, or specialized training.
  • Experience in marketing finance, investment planning, business strategy, or a related function.
  • Willingness to travel, up to approximately 25%.
  • Exceptional budget management and forecasting skills, including managing complex, high-value P&Ls or marketing budgets.
  • Strong knowledge of marketing performance metrics, ROI analysis, and efficiency modeling.
  • Proven ability to cross-functionally collaborate with departments such as Finance, Brand, Analytics, and Executive leadership.
  • Analytical rigor and fluency with data tools, dashboards, and scenario planning.
  • Experience leading high-performing teams and developing analytical talent.
  • Ability to simplify and clearly communicate complex data to senior stakeholders.

Nice to Have

  • Experience managing complex, high-value P&Ls or marketing budgets.
  • Strong knowledge of marketing performance metrics, ROI analysis, and efficiency modeling.
  • Proven ability to collaborate across departments including Finance, Brand, Analytics, and Executive leadership.
  • Analytical fluency with data tools, dashboards, and scenario planning.
  • Experience leading high-performing teams and developing analytical talent.
  • Ability to communicate complex data clearly to senior stakeholders.

Qualifications

  • Bachelor's degree or four or more years of work experience.
  • Ten or more years of relevant experience in marketing finance, investment planning, or related fields.

Benefits & Perks

  • Health and wellness benefits including medical, dental, vision, short and long term disability, basic life insurance, supplemental life insurance, AD&D insurance, identity theft protection, pet insurance, and group home & auto insurance.
  • Matched 401(k) savings plan, stock incentive programs, up to 8 company paid holidays per year, and up to 6 personal days per year.
  • Parental leave, adoption assistance, tuition assistance, and other incentives.
  • Vacation starting at up to 15 days per year, increasing with service.
  • Compensation in the form of premium pay such as overtime, shift differential, holiday pay, allowances, etc.
  • Salary range for the role is $133,500.00 - $233,000.00 depending on location and experience.

Working at Verizon Communications

Verizon fosters a culture of innovation and collaboration, emphasizing integrity, respect, performance excellence, accountability, and social responsibility. The company values contributions that impact millions of lives by delivering essential, high-quality wireless services and champions accessibility and connectivity for all.

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Job Details

Posted AtAug 29, 2025
Salary134k-233k
Job TypeFull Time
Work ModeRemote
ExperienceDirector

Job Skills

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About Verizon Communications

Website

verizon.com

Location

New York, NY

Industry

Wired Telecommunications Carriers

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