Director, Product Management, Ad Tech

About the Role

Key Responsibilities

• Develop a strategic roadmap for all data products, analytics tooling, and data infrastructure products for advertising.
• Communicate the rationale for data strategies to technical and non-technical partners.
• Strengthen first-party and contextual targeting capabilities using proprietary data and advances in GenAI and Machine Learning.
• Build products that demonstrate outcomes for advertisers through Measurement and Attribution reporting with in-house and measurement partners.
• Build or partner to build solutions for brand safety, reach, and frequency control.
• Increase direct sales efficiency through products like Insights, Campaign intelligence, and client/prospect understanding tools.
• Contribute to the optimization of the programmatic ad stack.
• Collaborate with leadership and team to plan roadmaps, meet deadlines, own product adoption, and track results.
• Manage a team of 2-3 product managers, oversee and manage select projects, delegate responsibilities, and establish a product culture.
• Consider and incorporate diverse points of view and make decisions amidst divergent opinions.
• Demonstrate support and understanding of journalistic independence and the company's mission.

Requirements

• 10+ years of digital product management experience.
• 4+ years of experience working in Ad Tech, preferably in a media company with exposure to programmatic and direct sold products.
• 4+ years of managerial experience developing talent and culture.

Nice to Have

• 4+ years of experience building data products or working deeply with data engineering, data analysis, or data science.