Director, Strategic Marketing and Sales Enablement

About the Role

Key Responsibilities

• Lead all aspects of BU market intelligence including vehicle forecasting, total/target market size, content per vehicle, and KPIs used within the BU planning process (3YP/5YP). Proactively monitor and maintain high levels of quality, accuracy, and process consistency in all data reporting.
• Provide research-backed clear and concise insights to senior leadership on market conditions and trends such as customer/competitive landscape, industry regulatory requirements, and technology changes that impact business strategy.
• Build and drive messaging and thought leadership for Flex's Automotive Business Unit to promote and validate the company's value proposition, and support content development for the Flex Auto leadership team.
• Spearhead the strategic and tactical execution of integrated marketing and communications awareness campaigns and activities, including product marketing, digital marketing (social & website), public relations, events, and promotions.
• Collaborate with product management, engineering, and other subject matter experts to craft effective sales collateral, award submissions, and compelling presentation materials.
• Work with internal corporate commercial and communications teams to highlight Flex Auto programs and external successes such as speaking engagements, awards, and media interviews.
• Direct the development and execution of an integrated marketing communications strategy that drives customer engagement, while gathering and reporting meaningful data analytics for future decision making.

Requirements

• A Bachelor’s degree in engineering, sales, marketing, or related field; a Master’s or MBA degree is preferred.
• Minimum of 10+ years of automotive experience in strategic market intelligence, marketing, and business planning management roles.
• Mastery in Excel, PowerPoint, Tableau, and CRM systems; working knowledge of graphic design programs is a plus.
• Knowledge of financial and strategic components of business planning, including building an annual business plan, understanding forecast accuracy, and assessing risks and opportunities.
• Ability to think strategically, define problems, gather data, establish facts, and draw valid and concise conclusions or recommendations.
• Excellent oral and written communication skills, strategic listening skills, and the ability to exercise tact, discretion, judgment, and diplomacy with stakeholders including C-Level executives.
• Strong leadership skills and ability to thrive in a hands-on, results-oriented environment.

Nice to Have

• Working knowledge of graphic design programs.

Qualifications

• Bachelor's degree in engineering, sales, marketing or related
• 10+ years of automotive experience in relevant roles

Benefits & Perks

• Full range of medical, dental, and vision plans
• Life Insurance
• Short-term and Long-term Disability
• Matching 401(k) Contributions
• Vacation and Paid Sick Time
• Tuition Reimbursement