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Editorial Director, Amazing America

Sinclair Broadcast Group

New York, NY
Full Time
Director
145k-165k
7 days ago

Job Description

About the Role

The Amazing America project is a digital destination that celebrates the people, places, and stories that make America unique. The company, Sinclair, Inc., is a diversified media organization owning numerous television stations, digital platforms, and multicast networks. The role involves leading editorial strategy and content creation to showcase American history and culture through local journalism and multi-platform programming.

Key Responsibilities

  • Establish and execute a multi-platform content strategy across all digital platforms inclusive of all creative mediums.
  • Motivate and mentor a small editorial team of producers and editors in the development and production of engaging and highly sharable digital content.
  • Lead daily content strategy sessions and collaborate with the Regional Digital Content Team to identify and amplify existing stories.
  • Oversee the repackaging and rebranding of locally produced content, creating platform-specific assets that adhere to publishing best practices.
  • Oversee all aspects of both in-studio and on-location shoots from conception to delivery.
  • Work cross-functionally with Sales on all RFP responses and manage the full-service production of approved Branded Content.
  • Work cross-functionally with Marketing to ensure the proper amplification of all content.
  • Ensure all content aligns with the brand aesthetic, established tone of voice, and follows journalistic best practices.
  • Collect and analyze audience analytics and competitive performance information to make data-informed coverage decisions.

Requirements

  • 10+ years writing/producing original content in print, video, and social media.
  • 5+ years leadership or senior management experience overseeing small teams at a major publication or broadcaster.
  • Social media expertise with extensive familiarity with platforms including YouTube, Facebook, Instagram, TikTok, and Twitter.
  • Familiarity with Adobe Creative Suite and other production tools.
  • Substantial understanding of and passion for audience analytics, with a demonstrated track record of growing audiences at a major publication.
  • Excellent interpersonal and communication skills, both written and in person, including experience communicating with senior executives.
  • Demonstrated ability to recruit, retain, and motivate a team; willingness to delegate responsibilities and lead effectively.
  • Curiosity about the world and a passion for storytelling.
  • Comfort with ambiguity as the team evolves over time.
  • Sites and/or reels of work are required for consideration.

Nice to Have

  • Experience with multi-platform original programming across digital, video, and audio.
  • Strong editorial background with a keen interest in the genre.

Qualifications

  • Educational background not explicitly specified, but extensive professional experience required.

Benefits & Perks

  • Base salary range of $145,000 to $165,000, determined by experience, skills, certifications, and location.
  • Participation in a retirement plan.
  • Life and disability insurance.
  • Health, dental, and vision plans.
  • Flexible spending accounts.
  • Paid vacation, personal days, holidays, and sick leave.
  • Parental leave.
  • Employee stock purchase plan.
  • Performance-based bonuses based on individual and company performance.

Working at Sinclair Broadcast Group

Sinclair emphasizes a goal-oriented culture with a compelling story, strong support for employee success, open door policies, upward mobility, and comprehensive benefits. The organization values its people and strives to create a positive, inclusive work environment.

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Job Details

Posted AtJul 17, 2025
Job CategoryContent Marketing
Salary145k-165k
Job TypeFull Time
ExperienceDirector

Job Skills

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About Sinclair Broadcast Group

Website

sbgi.net

Location

New York, NY

Industry

Television Broadcasting Stations

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