Email Developer and Automation Specialist, Homes.com

About the Role

Key Responsibilities

• Perform day-to-day email tasks including email calendar management, campaign set-up, designing, scheduling, testing, and deploying newsletters, automated campaigns, and client sponsored emails.
• Build, test, and deploy email campaigns including editing copy, layout, links, and complex dynamic and personalized content.
• Coordinate with the design team to develop and hand code mobile responsive email campaigns from design to HTML.
• Maintain QA process to ensure all communications are brand compliant.
• Manage vendors and email platforms, monitor email performance, and generate analytics reports to assess delivery and campaign efficiency.
• Work with Consumer Engagement and product managers to bring product emails to life.
• Develop best practices that can be shared across brand platforms and troubleshoot all aspects of email operations.
• Identify opportunities to improve existing and develop new email campaigns that drive engagement and revenue.
• Stay informed of industry changes and advances, and contribute to email strategic development.

Requirements

• Bachelor's Degree from an accredited, not-for-profit University or College.
• 5+ years of experience in an email development role, building and designing email templates and programs, with strong HTML/CSS/Ampscript and web design skills.
• 1+ years of experience with Salesforce Marketing Cloud (ExactTarget) or similar platforms.
• Working knowledge of CAN-SPAM, CASL, email best practices, including design principles, metrics, data hygiene, and compliance.
• Ability to develop and implement automated email campaigns.
• Proficient in Microsoft Excel and Adobe Creative Suite (InDesign, Photoshop, Illustrator).
• Experience in Google Analytics.
• Ability to handle multiple tasks simultaneously and meet deadlines for time-sensitive assignments.

Nice to Have

• Knowledge of Pardot.
• Basic knowledge of SQL and/or SQL Server Management Studio.
• Experience with the commercial real-estate market and data management.
• Strong verbal and written communication skills.
• Ability to interact with all levels of management and work independently or as part of a team.

Qualifications

• Bachelor's Degree from an accredited, not-for-profit University or College.
• 5+ years of experience in email development and design.
• Experience with Salesforce Marketing Cloud or similar platforms.
• Strong HTML/CSS/Ampscript skills.

Benefits & Perks

• Comprehensive healthcare coverage: Medical, Vision, Dental, Prescription Drug.
• Life, legal, and supplementary insurance.
• Virtual and in-person mental health counseling services.
• Commuter and parking benefits.
• 401(K) retirement plan with matching contributions.
• Employee stock purchase plan.
• Paid time off.
• Tuition reimbursement.
• On-site fitness center and/or reimbursed fitness center membership costs.
• Access to Diversity, Equity, & Inclusion Employee Resource Groups.
• Gourmet coffee, tea, hot chocolate, fresh fruit, and healthy snacks.