Email Strategist

Chevron

Houston, TX

Full Time

Senior

28 days ago

Job Description

About the Role

Chevron is seeking a strategic, data-savvy Email Strategist to lead the development, delivery, and optimization of our corporate email newsletter program and support broader email and SMS outreach for our advocacy programs. The role involves shaping how the company connects with key audiences through personalized, relevant, and timely communications. Chevron is a leading integrated energy company committed to affordable, reliable, and cleaner energy, with a focus on growing traditional oil and gas operations while expanding into lower carbon and renewable energy sectors. The company values innovation, diversity, collaboration, and sustainable growth, offering a global and collaborative work environment with opportunities for career development.

Key Responsibilities

Own the planning, content coordination, and execution of the weekly corporate email newsletter, personalized by audience segments.
Manage and support email and SMS communications for advocacy programs, ensuring they are compelling, compliant, and effective.
Develop and implement strategies to grow subscriber lists through organic and paid acquisition campaigns.
Monitor and improve list health, deliverability, and overall email hygiene using best practices and data insights.
Track performance, run A/B tests, and provide insights to continuously optimize message effectiveness.
Partner with content creators, designers, and digital teams to ensure alignment with brand and communication goals.

Requirements

Bachelor's degree in marketing, advertising or a related field.
5+ years of experience in email marketing.
Proficiency with email marketing platforms, including Marketo.
Strong understanding of segmentation, personalization, deliverability, and compliance.
Experience with SMS platforms and advocacy communications is a plus.
Familiarity with paid acquisition channels and delivering quality list growth.
Data-driven mindset with the ability to interpret performance metrics and optimize campaigns.
Collaborative, organized, and capable of managing multiple projects on deadline.
Proactiveness, flexibility, teamwork, creativity, and adaptability.

Nice to Have

Experience with SMS platforms and advocacy communications.

Qualifications

Bachelor's degree in marketing, advertising or a related field.
5+ years of experience in email marketing.

Benefits & Perks

Competitive compensation and benefits programs including variable pay, healthcare coverage, retirement plans, insurance, and time off programs.
Training and development opportunities, mentoring, volunteering, and employee networking groups.
Work-life balance initiatives, hybrid work models, and alternative work schedules.

Working at Chevron

Chevron approaches challenges with integrity, ingenuity, and respect. The company values diversity of thought, education, national origin, gender, skills, and experiences, believing that pooling talents and perspectives will define the future of energy. Chevron is committed to creating an inclusive environment that values human experience and fosters innovation and collaboration.

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