Enterprise Performance Strategist (Hybrid)

About the Role

Key Responsibilities

• Collaborate across paid media teams and work with the automotive group's marketing team to manage paid advertising strategies via paid search, social, and programmatic platforms
• Adjust campaigns based on dealership goals and identify opportunities for measurable improvements through ad copy, bid management, budget adjustments, A/B testing, keyword research, and performance analysis
• Work with the client's marketing staff and internal teams to execute budget changes, ongoing projects, and additional paid advertising requests
• Address and resolve issues promptly to maintain and strengthen customer trust
• Assist with miscellaneous requests or projects as they arise
• Be available after hours to troubleshoot problems with a sense of urgency
• Participate as part of a motivated, data-driven team

Requirements

• Minimum of 1 year of paid media campaign management experience
• Driven, proactive, and innovative mindset
• Strong relationship management skills and confidence in communicating with key decision makers about performance, strategy, and insights
• Detail-oriented with the ability to manipulate reporting data sets into actionable insights (pivot tables and VLOOKUP skills are a plus)
• Ability to learn and adapt in a rapidly-changing environment
• Google Ads Search Certified
• Microsoft Ads certification a plus
• Automotive industry experience strongly preferred

Nice to Have

• Microsoft Ads certification

Qualifications

• Experience managing paid media campaigns
• Certifications in Google Ads (Search Certified)
• Automotive industry experience (preferred)

Benefits & Perks

• Company 401(k) matching with vesting schedule
• Open PTO policy
• Continuous company product and skillset education
• Fun, collaborative team environment