Experienced Social Media/Advertising

About the Role

Key Responsibilities

• Develop and implement comprehensive social media strategies to increase brand awareness and engagement.
• Create, curate, and manage published content across social media platforms including Facebook, Instagram, Twitter, and LinkedIn.
• Conduct social listening to monitor brand mentions and industry trends.
• Analyze web analytics through Google Analytics to measure the effectiveness of campaigns and optimize strategies accordingly.
• Manage relationships with influencers and partners for collaborative campaigns.
• Execute Facebook Advertising campaigns to promote products and services effectively.
• Engage in keyword research to enhance SEO efforts within content creation.
• Proofread all content for accuracy and adherence to brand guidelines.
• Stay updated on digital marketing trends, e-commerce strategies, and best practices in social media marketing.

Requirements

• Proven experience in social media management and digital marketing.
• Strong skills in content creation, graphic design, and video editing.
• Familiarity with public relations principles and branding strategies.
• Excellent relationship management skills with the ability to engage diverse audiences.
• Knowledge of SEO practices including keyword research techniques.
• Strong analytical skills with the ability to interpret data from web analytics tools.
• Exceptional proofreading skills with attention to detail.
• Ability to work collaboratively in a fast-paced environment while managing multiple projects.

Qualifications

• Experience in social media management and digital marketing
• Video editing experience (1-2 years)
• Graphic design experience (1-2 years)
• Social media advertising experience
• Public relations experience (1-2 years)

Benefits & Perks

• Health insurance
• Dental insurance
• Vision insurance
• Life insurance