Global Product Marketing Manager Cell Culture Media
Cytiva
Job Description
About the Role
Bring more to life. Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics, and biotechnology? At Cytiva, one of Danaher’s 15+ operating companies, our work saves lives—and we’re all united by a shared commitment to innovate for tangible impact. You’ll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher’s system of continuous improvement, you help turn ideas into impact - innovating at the speed of life. Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake life-saving activities ranging from fundamental biological research to developing innovative vaccines, new medicines, and cell and gene therapies. At Cytiva you will be able to continuously improve yourself and us - working on challenges that truly matter with people that care for each other, our customers, and their patients. Take your next step to an altogether life-changing career. Learn about the Danaher Business System which makes everything possible. We are looking for a Product Marketing Manager to join our Cell Culture Media Marketing team. In this role, you will develop and execute targeted marketing growth strategies for our Cell culture media portfolio. This position is based in USCAN and will report to our Global Product Marketing Director.
Key Responsibilities
- Lead Strategic and Tactic Marketing Initiatives: Develop, implement, and lead key marketing strategies and action plans to drive revenue growth in the Cell Culture Media portfolio, ensuring alignment with business goals and customer needs.
- Collaborate Cross-Functionally for Market Success: Partner with product management, R&D, and the product marketing team to execute effective go-to-market strategies, support innovation roadmaps, and ensure successful product launches.
- Drive Customer-Centric Campaigns and Content: Design and implement targeted marketing campaigns using traditional and digital platforms, including eCommerce, to boost brand awareness, lead generation, and demand creation.
- Leverage Insights and Analytics: Collect, analyze, and present marketing data and KPIs to generate actionable insights, optimize campaign performance, and support strategic decision-making.
- Enable Sales and Customer Engagement: Support sales enablement through the development of value propositions, training materials, and presentations; actively participate in events and conferences to strengthen customer relationships and expand brand presence.
Requirements
- Bachelor's degree or equivalent in life sciences or marketing.
- Over 5 years of proven experience in bioprocess-related life science applications.
- Skilled in translating complex scientific and technical concepts into compelling, customer-centric messaging.
- Demonstrated success in leading end-to-end marketing initiatives, including eCommerce projects.
- Excellent verbal and written communication abilities.
- Proven ability to work seamlessly across diverse teams including sales, field applications, regulatory, legal, and external vendors.
Nice to Have
- Familiar with Danaher Business Tools (DBS): Transformative Marketing, Launch Excellence, Strategic Segmentation and PSP.
- Ability to communicate clearly and effectively with all levels of stakeholder.
Qualifications
- Educational background in life sciences or marketing.
Benefits & Perks
- Competitive salary range of $88,900 - $120,000, with potential for bonus/incentive pay.
- Comprehensive benefits including paid time off, medical/dental/vision insurance, and 401(k).
Working at Cytiva
We thrive in a culture of belonging where individual viewpoints matter. Our work environment emphasizes continuous improvement, innovation, collaboration across functions, and a shared commitment to transforming human health. We value diversity and the unique perspectives each individual brings to our team.
Job Details
About Cytiva
Website
cytivalifesciences.com
Company Size
10000+ employees
Location
Marlborough, MA
Industry
Pharmaceutical and Medicine Manufacturing
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