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Group Account Director - Experiential (XP) Marketing/Live Events

Soho Experiential

New York, NY
Full Time
Director
140k-160k
4 days ago

Job Description

About the Role

This full-time position based in New York City will be responsible for managing a team that develops and executes experiential events for an exciting variety of brands. The role involves overseeing experiential marketing programs and events, collaborating with clients, managing budgets, and leading teams to deliver best-in-class experiential experiences.

Key Responsibilities

  • Manage and groom an activation team that plans and executes experiential marketing programs and events for a variety of brands.
  • Act as top-to-top event contact for clients and translate their vision into best-in-class experiential programs.
  • Collaborate with clients to develop a comprehensive planning workback timeline for all brand programs and events, and hold internal and external activation teams accountable for hitting key milestones.
  • Serve as the strategic lead on the development and execution of all programs and events within scope, overseeing the end-to-end process.
  • Oversee budget development and ongoing management for brand programs and events through final reconciliation.
  • Assess resourcing for the team based on the lifecycle of events to make informed requests for additional needs.
  • Collaborate with key stakeholders to write and deliver post-event reports, providing insights and forward recommendations.

Requirements

  • 8+ years of experiential marketing and live events experience in an agency client services role.
  • Hands-on experience managing events from concept to activation.
  • Experience leading teams, managing 4+ direct reports.
  • Ability to oversee multiple brands and activations simultaneously.
  • Entrepreneurial spirit, strategic thinker, and proactive problem solver.
  • Exceptional communication, organizational, and project management skills with a keen eye for detail.
  • Ability to remain calm under pressure when navigating competing priorities.
  • Strong written, verbal, and public speaking skills.
  • Strong budget management skills.
  • Based in the greater NYC region.
  • Ability to travel 25% of the time.
  • Experience with project management tools such as Monday.com is ideal.

Nice to Have

  • Experience with project management tools such as Monday.com.

Qualifications

  • Experience managing experiential marketing and live events.
  • Proven leadership in managing teams and client relationships.
  • Strong organizational and communication skills.

Benefits & Perks

  • Competitive pay.
  • Comprehensive benefits including medical, vision, dental, and access to wellness programs.
  • A generous PTO policy including company holidays, vacation days, and wellness days.
  • Opportunities to learn and grow while making an impact.
  • A supportive and valuing work environment.

Working at Soho Experiential

We love our diverse workplace! SoHo Experiential is an equal opportunity employer and does not discriminate based on race, color, gender, religion, age, sexual orientation, national or ethnic origin, disability, marital status, veteran status, or any other occupationally irrelevant criteria.

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Job Details

Posted AtAug 20, 2025
Job CategoryEvent Marketing
Salary140k-160k
Job TypeFull Time
Work ModeOnsite
ExperienceDirector

Job Skills

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About Soho Experiential

Website

sohoexp.com

Location

New York, NY

Industry

Convention and Trade Show Organizers

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