Group Director, Product Management (Upstream Marketing) - Diagnostic Solutions

About the Role

Key Responsibilities

• Lead and mentor the product management team, fostering growth and high performance.
• Foster a collaborative and innovative work environment that cultivates continuous improvement.
• Develop and execute end-to-end product lifecycle marketing strategies to drive growth and maintain profitability.
• Own the creation and management of product roadmaps in close collaboration with R&D, Program management, and relevant stakeholders.
• Align product development initiatives with market trends and customer feedback.
• Improve and establish product management processes to ensure consistent, best-in-class practices.
• Oversee the entire lifecycle of products, from business case and launch, through sustainability and eventual obsolescence.
• Identify opportunities for product enhancements and new product development.
• Ensure successful go-to-market strategies for product launches.
• Work closely with cross-functional teams—including Global Portfolio Strategy, Operations, Regulatory, Quality, Engineering, Sales, and Customer Support—to drive product success and ensure customer satisfaction.
• Partner with Commercial marketing teams to design campaigns, messaging, and branding for products.
• Act as the primary liaison between the product management function and the commercial marketing function, ensuring aligned objectives and strategies.
• Conduct market research to understand customer needs and industry trends.
• Gather and analyze customer feedback to inform product development, marketing strategies, and customer satisfaction.
• Monitor the competitive landscape and communicate updates and impact assessments across internal teams.
• Measure the success of marketing initiatives and product performance using KPIs such as market share, customer acquisition, retention, and revenue growth.

Requirements

• Bachelor's degree in marketing, business, product management, or a related field (MBA often preferred).
• 10+ years of experience in marketing, product management, or related fields.
• 5+ years of leadership or director-level experience.
• Diagnostics experience highly preferred.
• Strategic thinking and ability to develop and execute long-term strategies.
• Strong understanding of market trends, customer behavior, and competitive analysis.
• Deep understanding of product development processes and lifecycle management.
• Excellent verbal, written communication, and presentation skills.
• Proven experience in managing and mentoring teams.
• Ability to interpret data and derive actionable insights.
• Ability to anticipate and develop creative solutions to issues.
• Advanced knowledge of the company's products or services, preferably in the medical or diagnostics field.
• Familiarity with healthcare industry trends, challenges, and regulations.
• Deep knowledge of customer segments, buying patterns, and decision-making processes.
• Ability to work collaboratively with cross-functional teams.
• Proactive, customer-centric, adaptable, ethical, resilient, and skilled in networking.
• Travel requirement: approximately 50%, including attending in-house, corporate, and field-based meetings.

Nice to Have

• Experience in the medical or diagnostics industry.

Qualifications

• Educational background: Bachelor's degree (MBA preferred).
• Experience: 10+ years in relevant fields, with 5+ years in leadership roles.

Benefits & Perks

• Annualized base salary range of $150,000 - $268,000, bonus eligible.
• Final compensation depends on experience, skillset, education, and market demand.
• On average, 50% travel time with flexibility based on business needs.