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Head of Programming West Region

TargetCW

Culver City, CA
Contract
Director
204k-204k
4 days ago

Job Description

About the Role

The Head of Programming West Region is responsible for driving culturally relevant programming across retail stores, supporting high-profile sessions, and creating innovative content that fosters community engagement. This role involves working closely with regional store teams, internal partners, and external talent to deliver impactful educational and experiential programs aligned with business objectives. The position requires strategic vision, operational excellence, and a deep understanding of cultural and creative industries, with a focus on the Western region.

Key Responsibilities

  • Build regional and geo-wide programming strategies that deliver culturally relevant in-store, virtual, and digital content across all formats
  • Lead programming for the assigned region, identifying talent that aligns with brand values and collaborating with store teams and internal partners on impactful events
  • Develop and oversee strategic plans for pan-geo initiatives tied to key business priorities, setting operational roadmaps in partnership with regional Heads of Programming and Programming Producers
  • Maintain a strong understanding of the business to lead and curate on country/market level programming to deliver culturally relevant and strategic in-store and/or virtual content
  • Partner with cross-functional teams including field leadership to identify new opportunities, initiate, and write briefs aligned with business objectives
  • Use data and measurement tools to track, measure, and report program results, identifying challenges and opportunities to optimize strategies

Requirements

  • Proven ability to create strategic content experiences that engage audiences and meet business and marketing objectives
  • Significant experience managing high-profile events and partnerships, including live, virtual, and broadcast events
  • Strong ability to influence peers and executives through data-driven, strategic communication and briefs
  • Deep connections within cultural and creative industries within the Western region, with the ability to identify and source relevant talent
  • Ability to manage multiple cross-functional teams including Programming, Production, Creative, Product Marketing, Public Relations, Store Operations, Internal Communications, Training, Merchandising, Finance, Online Store, Store Strategies, Publishing, Procurement, and Marcom

Nice to Have

  • Flexible project management style with proven agility to adapt and effect change
  • Ability to successfully navigate and implement multiple large-scale projects simultaneously
  • Strong presentation skills and comfort speaking to large audiences
  • Excellent communication, collaboration, and networking skills, with the ability to operate discreetly and professionally

Working at TargetCW

TCWGlobal is an equal opportunity employer. We do not discriminate based on age, ethnicity, gender, nationality, religious belief, or sexual orientation. The role emphasizes strategic creativity, community engagement, and operational excellence within a collaborative and inclusive environment.

Apply Now

Job Details

Posted AtSep 23, 2025
Job CategoryEvent Marketing
Salary204k-204k
Job TypeContract
Work ModeHybrid
ExperienceDirector

Job Skills

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About TargetCW

Website

targetcw.com

Location

Culver City, CA

Industry

Payroll Services

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