HubSpot & CRM Strategist

Robert Half

Dallas, TX

Contract

Mid Level

7 days ago

Job Description

About the Role

The Digital Marketing Specialist will work with clients to create and execute strategies and best practices for marketing automation and CRM work in HubSpot. This role involves leveraging HubSpot's CRM and marketing automation tools to drive lead generation, nurture campaigns, and customer engagement. The specialist will manage email marketing, landing pages, workflows, and analytics to optimize campaign performance and improve conversion rates, while streamlining marketing operations and ensuring seamless customer journeys through HubSpot's ecosystem.

Key Responsibilities

Create and execute marketing strategies and best practices for marketing automation and CRM in HubSpot.
Leverage HubSpot's CRM and marketing automation tools to drive lead generation, nurture campaigns, and customer engagement.
Manage email marketing campaigns, landing pages, workflows, and analytics to optimize campaign performance.
Improve conversion rates and streamline marketing operations through effective use of HubSpot's ecosystem.
Ensure seamless customer journeys by managing and optimizing marketing automation processes.

Requirements

Experience with HubSpot's CRM and marketing automation tools.
Knowledge of email marketing, landing pages, workflows, and analytics.
Ability to create and execute marketing strategies for automation and customer engagement.
Strong understanding of lead generation and campaign optimization.
Excellent organizational skills to manage multiple campaigns and workflows.

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