Manager, Athlete Partnerships - Athlete Marketing

About the Role

Key Responsibilities

• Collaborate with the Director of Athlete Marketing and various Athlete Partnership sport leads to define and execute the athlete marketing strategy aligned with company goals.
• Identify, communicate, and manage partnerships with athletes and sports influencers to amplify marketing campaigns and brand visibility.
• Develop and maintain strong relationships with athletes (and their teams), ensuring alignment with brand values and objectives.
• Set up tracking systems to plan and execute large-scale product launches across various social media platforms.
• Effectively execute social media requests with both agents and internal teams, ensuring communications strategies are sound, coherent, and effective.
• Manage complex agent relationships and proactively identify ways to improve operating procedures.
• Collaborate with cross-functional teams, including brand/product marketing, PR, social/digital, and creative, to ensure seamless execution of campaigns.
• Track and analyze the performance of athlete marketing initiatives, providing insights and recommendations for optimization.

Requirements

• Bachelor's degree in marketing, sports management, business, or a related field; Master's degree is a plus.
• 5-7 years of experience in athlete partnerships, with a proven track record of successful partnerships.
• Agency experience within client representation, client services, and/or athlete marketing strongly preferred.
• Deep knowledge of social media strategy and execution across owned and athlete channels.
• Strong understanding of the collectibles and trading card market strongly preferred.
• Passion for sports, entertainment, and the unique role athletes play in the ecosystem preferred.
• Excellent organizational and communication skills.
• Creative thinker with the ability to develop unique and engaging marketing campaigns.
• Strong communication skills across various marketing concepts and strategies.
• Proven ability to collaborate with internal and external stakeholders.

Nice to Have

• Master's degree in a related field.
• Experience within agency client representation or athlete marketing.
• Deep knowledge of the collectibles and trading card market.
• Passion for sports and entertainment.

Qualifications

• Bachelor's degree in marketing, sports management, business, or a related field.

Benefits & Perks

• Salary range in Los Angeles: $100,000 - $130,000.
• Salary range in New York City: $110,000 - $140,000.
• Compensation considers location, experience, qualifications, and training.