Manager, Digital Copywriter

About the Role

Key Responsibilities

• Lead a team of digital copywriters across web experiences, ensuring high-quality, cohesive, and brand-aligned storytelling.
• Partner with Design, UX, Strategy, and Product Managers on conceptual development, ideation, and execution across digital creative briefs.
• Work cross-functionally with Brand Strategy, Digital Strategy, Content, Campaigns, Product Marketing, Development, SEO, Web Production, and Events to connect and bring to life brand and product stories on our digital experiences.
• Partner with the lead UX manager to drive content strategy across all projects.
• Lead the copywriting team in collaborating with designers to create innovative storytelling experiences.
• Collaborate in Figma alongside designers to bring UX concepts to life through copy that is clear, engaging, and action-oriented.
• Leverage industry knowledge and understanding of different audience types to write relevant copy for okta.com and auth0.com.
• Establish and apply the Okta voice and tone across all work; guide other writers and project owners on voice and tone.
• Lead the team in telling product stories in a simple, interesting, and engaging way.
• Coach and mentor junior writers, providing feedback, creative direction, and professional development opportunities.
• QA content and manage editorial quality, ensuring all published work meets standards of clarity, tone, and technical accuracy.
• Support the team in creating, conceptualizing, inspiring others, and bringing creative ideas to life; deliver and receive feedback.
• Lead executive presentations to gain alignment.
• Champion innovation and storytelling excellence, pushing creative boundaries to differentiate our brand in the tech space.

Requirements

• BA in English, Communications, Journalism, Marketing, or related field; BFA/creative writing background a plus.
• 10+ years experience in copywriting in a creative agency or client-side group, including 2+ years in a leadership or management role.
• Deep B2B/tech experience, with strong understanding of cybersecurity or developer audiences preferred.
• Hands-on expertise in developing creative solutions on websites and digital campaigns.
• Extraordinary copywriting skills and strong knowledge of content strategy.
• Experience in QA and attention to detail.
• A world-class portfolio of work demonstrating thinking and originality.
• Outstanding presentation skills and ability to produce and pitch strategic presentations.
• Ability to understand user journeys and personas through systems thinking.
• Highly organized, detail-oriented, and confident managing multiple projects with shifting priorities.
• Self-starter comfortable working collaboratively with internal partners, freelancers, agencies, and production teams.

Nice to Have

• Strong understanding of cybersecurity or developer audiences.
• Experience with content strategy and digital storytelling.
• Creative background such as BFA or creative writing.

Qualifications

• BA in English, Communications, Journalism, Marketing, or related field.

Benefits & Perks

• Annual base salary range between $143,000-$215,000 USD (California, Colorado, New York, Washington).
• Additional compensation includes equity (where applicable), bonus, and benefits.
• Benefits include health, dental, and vision insurance, 401(k), flexible spending account, paid leave including PTO and parental leave.
• Total Rewards details available at https://rewards.okta.com/us.
• For candidates in Canada, salary range between $120,000-$180,000 CAD, with benefits including RRSP, healthcare spending, telemedicine, and paid leave.