Senior Copywriter, B2B & B2C Communications/Presentations

About the Role

Key Responsibilities

• Translate complex topics to create clear, concise, and impactful content that resonates with intended audiences.
• Effectively help manage relationships with marketing partners and stakeholders to ensure a clear understanding of project objectives.
• Write creative and effective copy according to project specifications and creative brief from start-to-finish, in plain language standards, and follow brand and voice guidelines.
• Gain a deep understanding of our Pharmacy & Consumer Wellness, Enterprise and Health Services marketing portfolio, including in-depth knowledge of products and services, competitive landscape, industry, audience and overall business environment and objectives.
• Successfully deliver on a range of deliverables, including but not limited to B2B and B2C presentations, B2C campaigns and enterprise/executive event materials.
• Engage in cross-functional collaboration with teams across Heart Haus, the Marketing organization and other Stakeholders.
• Ensure successful execution of all writing projects, ensuring they are delivered on time and meet the required quality standards.
• Exhibit outstanding writing judgment to achieve the highest possible standards for all materials, regardless of medium.
• Ensure compliance with all branding guidelines, compliance and legal requirements.
• Able to comfortably work in PowerPoint.

Requirements

• Portfolio links and/or writing samples must be included with resume for consideration. Also include examples of presentations that you've had a hand in the design.
• 5-7+ years of creative writing experience for big brands within an external agency or in-house creative/agency team.
• B2C and B2B writing experience.
• Experience infusing storytelling into presentation design.
• Ability to see the big picture and make smart recommendations.
• Top-notch creative writing skills, including proper punctuation, spelling and grammar.
• Must be a strong strategic thinker with the ability to understand a marketing brief and translate that input into ideas.
• Proficiency with AP or Chicago Manual of Style.
• Experience writing in traditional and emerging channels.
• Experience adapting style of copy to various audiences, purposes, or media.
• Knowledge of compliance and legal requirements (disclaimers) surrounding copy.
• Willingness to embrace and incorporate AI tools into your workflow.
• Team player with enthusiasm and positive attitude.
• Strong collaboration skills.
• Strong presentation skills with the ability to sell creative ideas.
• Strong communication skills, both written and verbal.
• Must have the ability to juggle multiple projects simultaneously.
• Proficient with Microsoft Office 365 Suite.

Nice to Have

• Retail and Health Care experience is preferred.
• Knowledge of working for a large, complex client organization and/or creative marketing agencies or organizations.
• Experience with MRM tools (i.e. Workfront).

Qualifications

• High School Diploma or GED required.
• Bachelor's Degree preferred in Journalism, English, Creative Writing, Communications, or equivalent combination of education and experience.