Copywriter

About the Role

Key Responsibilities

• Develop and execute creative ideas for integrated campaigns, ensuring they're on-brief and strategically sound
• Write compelling narratives that define conceptual territories in distinct brand voices
• Help shape and adapt tone of voice guidelines across touchpoints
• Write scripts for video, social, and branded content, bringing stories to life through dialogue, VO, and supers
• Contribute ideas and rationales for product, feature, and campaign names that balance creativity with strategy
• Translate big campaign ideas into nuanced executions across digital, social, experiential, and product
• Clearly articulate ideas in decks, ensuring persuasive and engaging storytelling for clients
• Participate in client presentations and internal reviews, presenting work with clarity and confidence
• Collaborate closely with art directors, designers, and strategists to ensure cohesive creative output

Requirements

• Professional copywriting experience, preferably at an agency or creative studio
• A portfolio showcasing strong conceptual thinking and crafted writing across digital campaigns, brand storytelling, and product experiences
• Ability to adapt voice and tone across a wide range of brands and platforms
• Strong presentation and communication skills
• Comfortable juggling multiple assignments under deadlines with attention to detail
• Familiarity with emerging technologies and AI with curiosity about how they shape storytelling
• Experience with fast-paced and agile production for an evolving social landscape