Manager, Influencer Marketing

About the Role

Key Responsibilities

• Lead & Manage a Team: Directly manage 3 reports, coaching them to deliver high-quality content, partnerships, and results. Balance people leadership with hands-on execution.
• Own Influencer Strategy: Develop and operationalize the U.S. influencer marketing strategy, setting clear objectives, processes, and success metrics.
• Creator Partnerships: Source, negotiate, and manage relationships with creators across long- and short-form channels, ensuring partnerships drive both brand affinity and measurable ROI.
• Cross-Functional Collaboration: Partner with Community & Social, Brand, Campaigns, Partnerships & Affiliates, and Creative teams to align influencer output with broader business goals.
• Reporting & ROI: Build and maintain dashboards to track influencer performance, true ROI, and key deal metrics (CPV, CPA, sales attribution). Educate internal stakeholders on results and insights.
• Process & Scale: Introduce scalable ways of working (briefing templates, contracts, tracking systems) that make Kreator marketing efficient and repeatable.
• Market Representation: Be an advocate for Klook's U.S. influencer program internally and externally; represent Klook at industry and creator events.

Requirements

• 6+ years of influencer marketing experience, with proven success managing campaigns and long-term partnerships.
• 2+ years of people management experience, with ability to coach and inspire team members while still executing at a high level.
• Strong negotiation and relationship-building skills with creators, agencies, and networks.
• Analytical mindset with ability to define, measure, and communicate ROI of influencer investments.
• Excellent communication and presentation skills for managing up and across.
• Collaborating across functions (brand, paid media, affiliates, creative, product) comes second-nature to you.
• Passion for travel and curiosity about cultural trends shaping content and creators. Travel industry experience is a plus, but not required.

Nice to Have

• Travel industry experience

Benefits & Perks

• Join a fast-growing global company where creativity meets data-driven decision-making.
• Lead the scaling of a top-priority channel for U.S. growth.
• Travel opportunities to meet creators, attend industry events, and experience Klook's products firsthand.
• Competitive compensation, benefits, and perks.