MANAGER, MARKETING & SOCIAL MEDIA

Brooklyn Cyclones

Full Time

Senior

45k-50k

4 days ago

Job Description

About the Role

The Brooklyn Cyclones are the High-A affiliate of the New York Mets, playing at Maimonides Park on the Coney Island Boardwalk. We pride ourselves on providing fans with a high-energy, family-friendly ballpark experience while celebrating the culture, community, and spirit of Brooklyn. The Manager, Marketing & Social Media is responsible for creating, executing, and managing the team's digital presence and producing visually compelling marketing materials to support ticket sales, promotions, community initiatives, and events.

Key Responsibilities

Develop, implement, and manage daily content across Instagram, Facebook, X (Twitter), TikTok, YouTube, LinkedIn, and emerging platforms.
Create engaging short-form and long-form video content, photos, and graphics to highlight games, promotions, community events, and team culture.
Monitor trends, track performance analytics, and optimize content for engagement and reach.
Live post during games, special events, and community appearances.
Engage with fans, respond to messages/comments, and manage the Cyclones' online voice.
Produce flyers, posters, digital ads, social graphics, ballpark signage, and other marketing collateral for ticket sales, group outings, theme nights, and sponsorship activation.
Ensure brand consistency across all visual and digital assets.
Collaborate with the marketing team to brainstorm creative campaign concepts.
Maintain and update creative templates for recurring events and promotions.
Manage marketing, advertising, and paid media schedule.
Work closely with the marketing, sales, and community relations teams to align creative content with business goals.
Partner with photographers, videographers, and outside vendors when needed.
Support game-day presentation with scoreboard graphics and other visual needs.

Requirements

Bachelor's degree in marketing, Graphic Design, Communications, or related field (or equivalent experience).
Proven experience managing brand social media accounts with strong results.
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro/After Effects a plus).
Strong photography and video editing skills.
Ability to work in a fast-paced environment, including nights, weekends, and holidays during the baseball season.
Excellent written and verbal communication skills.
Strong organizational skills and attention to detail.
Passion for sports, entertainment, and engaging fans through creative storytelling.